Marketers ask Silicon Valley for help in anticipating consumers’ needs.
Amazon expands into book publishing.
ANA: Brands seek emotional/rational balance.[more]
J&J details medicine-recall troubles.
McDonald’s promotes British farms for London 2012 Olympics.
Microsoft sues Salesforce.com.
Starbucks names new consumer products president.
Thailand‘s “Land of Smiles” turns to terror.
Consumer Reports flags Microsoft Kin advertising, again.
MTV woos media buyers with Jersey Shore theme at upfront.
Nielsen move to eliminate live TV ratings irks advertisers.
Google and Microsoft may find themselves relying on bovine energy. The NYT explains.