American Airlines defends $20-million severance pay to CEO.
Deutsche Bank forced to restate 2012 profits due to U.S. lawsuits.
Google will package and brand chat services as Babble.
7-Eleven sues 7-SEVEN chain for trademark infringement.
Apple brand found to be less “inspiring” than it was three years ago in new consumer survey.[more]
Alabama unveils new economic development brand to lure employers to state.
Anheuser-Busch marketing exec behind “This Bud’s for You” passes away.
Arizona State mascot gets new look after big fan backlash.
Audi faces US ban on “smart” headlights.
BlackBerry‘s co-founder is developing a medical version of Star Trek‘s tricorder.
Cadbury spreads the joy on social media.
Chevron aims to help customers boost fuel economy.
DSW takes $6 million loss on clothing.
Facebook rolls out Lookalike Audiences, a new targeting tool for advertisers.
Kimberly-Clark introduces Spanish-language Pull-Ups app.
March Madness highlights teams and NCAA branding.
Sainsbury’s sees sales rise through online shopping.
Sephora launches pro-social grassroots campaign in US.
Serta enters India market.
Subaru will introduce first production hybrid at New York auto show.
Tom’s of Maine recruits Mia Hamm for Facebook campaign.
The Financial Times drives subscriptions with 125th anniversary campaign.
U.S. government changes course on graphic cigarette warnings.
Wales is up in arms at proposed renaming of Swansea to Cardiff.
Williams-Sonoma shuffles brand executives.
Zippo sparks 2013 music festival tie-ins.
Packaging found to affect consumers’ perceptions of potato chip tastes.