The latest branding and marketing news, campaigns and other happenings:
Toshiba faces $3 billion in charges over accounting scandal as Honda fined $24 million in minority overcharging case and Uber fined $7 million in California for withholding information as business travel usage soars.
— Best Buy News (@BBYNews) July 15, 2015
IN OTHER NEWS:
Al Roker‘s company aims to help celebrities figure out Twitter‘s Periscope streaming.
BBC faces UK government review over its mandate and growth plans.
Burberry‘s Snapchat and Periscope campaigns deliver record 100 million impressions.
Casio iPhone app records tunes and uploads them to YouTube.
Chelsea Football Club reveals Yokohama Tyres-branded kit.
Chipotle makes a game out of healthy eating.
Dior Beauty CEO shares her insights in chat with former Burberry CEO.
Hershey taps former Capital One marketer Peter Horst as CMO.
MetLife opens innovation center in Singapore.
NASA sparks social media frenzy with first shots of Pluto.
— NASA (@NASA) July 15, 2015
Nissan says it’s Asia’s best-selling European brand.
NYC trashcans turn into Wi-Fi hotspots in test.
Porsche opens luxe restaurant at Atlanta experience center.
Rovio finally announces Angry Birds 2.
Target taps designer Todd Snyder to produce and curate “Local Pride” collections. First stop: Boston.
— Target News (@TargetNews) July 16, 2015
Tastykake partners with Marvel‘s upcoming Fantastic Four movie.
United Airlines awards hackers millions of air miles for exposing security risks.
Chanel features Johnny Depp’s daughter Lily-Rose in eyewear campaign:
China‘s Shiyang He shows loneliness of smartphones.
Chivas Regal launches new web series:
H&M taps Katy Perry for holiday campaign.
— H&M (@hm) July 16, 2015
Mazda continues “Driving Matters” campaign:
Qualcomm kicks off #WhyWait “Invent Off” competition:
Stride Rite launches “Built for Childhood” campaign:
Toyota supports the 2015 Special Olympics World Games:
Uber wages war on New York City and Mayor Bill de Blasio.