Brand News: Bowie, Amazon, Chipotle, Taco Bell and More


David Bowie TIME tribute cover

The latest branding and marketing news, campaigns and more:

Taco Bell promotes Marisa Thalberg to CMO from chief brand engagement officer.

Amazon woos gamers with discount for Prime subscribers.

Chipotle increases free food as part of comeback plan, though customers apparently not bothered by recent food safety issues.

Burger King and Starbucks  suicide bombers in Jakarta terrorist attack.

Bowie bumps Adele as most-viewed artist on Vevo as tributes set in New York and Toronto and TIME and Rolling Stone produce tribute covers.


BP plans to cut 4,000 jobs worldwide due to the plummeting price of oil.

CBS looks to capitalize on popularity of podcasts.

Diesel campaign with Joe Jonas will run on dating apps Tinder and Grindr and porn sites.

Disney gives YouTube star PewDiePie a web video network in Revelmode.

Facebook signs on as sponsor of Sydney’s LGBT Mardi Gras.

Ford CEO Mark Fields stays optimistic.

NAIAS North American International Auto Show debuts more than 50 new concepts.

Renault shares tank after anti-fraud raids.

Starbucks is bringing Teavana to India.

Volkswagen‘s Star Wars ad the most shared Super Bowl spot to date while Cadbury’s drum-playing gorilla is still tops in British hearts.

Wix drops Super Bowl ad teaser: a tie-in with Kung Fu Panda 3.

Click here for our previous headline roundups … sign up for our free daily newsletter … and send brand news and tips to or ping us at @brandchannel.