Google thinks beyond ads as I/O developers conference gets underway with news of Lens, for advanced image recognition in smartphones, and that Google is Assistant coming to iOS to take on Siri. More in Google’s recap and the video below:
Amazon reportedly eyes the pharmaceutical business.
CBS upfront reveals Star Trek reboot:
Facebook woos luxury brands with Facebook/Instagram campaigns.
Flywheel Sports announces home studio version.
GM pulls out of India.
KLM pilot of 21 years moonlights as King of the Netherlands.
— Bradley Peniston (@navybook) May 18, 2017
Pinterest brings visual search technology to ads.
Pringles and Lucozade bottles get lumps of coal from the UK Recycling Association.
Warby Parker and other brands find selfie booths (and rooms) key to luring Gen Z.
Coca-Cola targets ads based on social image recognition:
Coca-Cola used an image recognition engine to target ads based on people’s Facebook, Instagram photos https://t.co/qkiBU1J7Rg
— Digiday (@Digiday) May 18, 2017
Dove U.S. releases its first Real Beauty Productions film project with Shonda Rhimes:
WATCH: @EmilyChangTV chats w/ Jian-Yang about his "Not Hotdog" app.
— Tech At Bloomberg (@TechAtBloomberg) May 15, 2017
KitKat Australia breaks a new campaign: