Brand News: 10 Things You Need to Know For Friday, June 9

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Coca-Cola No Sugar

Coca-Cola replaces Coke Zero with new Coca-Cola No Sugar in Australia and New Zealand as a test market for the reformulated beverage.


Taylor Swift makes up with Spotify in return to streaming music ahead of Katy Perry album release.


Hudson’s Bay Co., owner of Hudson’s Bay, Saks Fifth Avenue, Lord & Taylor, Gilt and other retailers, will cut 2,000 jobs in reorganization while Nordstrom explores going private.


BMW and Daimler expand car-sharing to keep Uber and Lyft at bay.


Dropbox returns to profit with corporate IT push.


Facebook builds ties with Ford and GM as it woos automakers.


Hyundai pursues Prius with new Ioniq.


L’Oreal may sell Body Shop to Brazil’s Natura Cosmeticos.


SoftBank buys robot-maker Boston Dynamics from Alphabet.


Uber is in talks to acquire car-parking startup Luxe.


CAMPAIGNS:


Citi “Press Conference” promotes double cash card:


PokerStars signs runner Usain Bolt as brand ambassador.


Volcom launches #ThisFirst ‘make your passion project’ contest.


Volvo short film “Moments” highlights XC60’s safety tech:


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