Brand news of note for Wednesday March 21st:
LinkedIn announces 2018 “Top Companies” desired employers ranking, with Amazon #1 in the U.S. and TD Bank #1 in Canada.
.@LinkedIn just ranked us #1 on their 2018 Top Companies list based on where LinkedIn users want to work. Thank you to the hundreds of thousands of Amazonians around the world who help make Amazon a sought after workplace! https://t.co/sPmPiSu0ZY
— Amazon News (@amazonnews) March 21, 2018
Alliance of American Football league kicks off in 2019.
Bayer wins EU approval for Monsanto merger.
Chipotle names new CMO: Bloomin’ and Taco Bell vet Chris Brandt.
Disney adds Avengers-themed attractions and content to parks.
Facebook faces growing pressure over Cambridge Analytica data mining with lawsuit and #deletefacebook movement.
Gap Inc.’s Athleta granted B Corp. certification.
Google buys New York’s historic Chelsea Market building for $2.4bn.
Heineken renews multi-year Major League Soccer sponsorship.
Marriott expands Moxy hotel brand in New York.
CAMPAIGNS:
a2 Milk Company brand launches U.S.-wide campaign:
Absolut celebrates Canada’s 150th:
Ace Hardware invites consumers to co-create its color of the year.
Crocs brings back Drew Barrymore for a spring musical campaign:
IBM joins Apple’s Siri, Amazon’s Alexa, Google and Microsoft’s Cortana with Watson Assistant for consumers:
Soundcloud launches “First on Soundcloud” campaign:
Tic Tac introduces gum with Dove Cameron launch in New York.
Uniqlo previews Marimekko collaboration:
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