BMW‘s first electric SUV will also be its first China export.
Coca-Cola sees revamping drinks pay off.
Comcast makes formal $31b offer for Sky.
Facebook hires former FCC head Kevin Martin.
FlixBus aims to take on Greyhound in America.
Hershey wants to pivot from chocolate to snacks.
Juul will invest $30m to deter teens from vaping.
Twitter shares jump as earnings beat analysts’ estimates.
Versace CMO quits to join a blockchain startup.
IN OTHER NEWS:
Cannes Lions will honor Unilever CEO Paul Polman with the Cannes LionHeart Award in recognition of his commitment to sustainability.
Deadpool 2 marketers spoof Ryan Reynolds’ side hustle:
Espolòn Tequila is proud (and a little scared) to announce that #Deadpool is our new Creative Director. Stay tuned over the next several weeks as he takes over our social channels to reveal our 2018 ad campaign! Help us all. @Deadpoolmovie #Espolon https://t.co/9Mx0cAi1Dr pic.twitter.com/3MUHAeNGw6
— ESPOLÒN Tequila (@EspolonTequila) April 24, 2018
Fry Egg wants to be the first crypto-based fitness platform.
Marriott brings AC Hotel brand in New York.
Old Navy should be bigger than this.
Pecans get 1st campaign (tagline not, alas, “Yes, Pecan!”)
Pottery Barn did pay for that Friends episode, after all.
vitaminwater Active features “sorta-fit-guy” in campaign: