Brand News: 10 Things You Need to Know For Friday May 4th

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Apple iPhone X

Apple‘s iPhone X was the best-selling smartphone in the last quarter.

Adidas takes a stand on Kanye West’s slavery remarks.

Google is looking for voice-powered startups to invest in.

Instagram launches payments for commerce.

Jay-Z‘s clothing brand investigated by the SEC.

Newell Brands advances “transformation plan” to divest non-core brands.

Nike CEO Mark Parker apologized to staff for internal culture breakdown.

Volkswagen‘s former CEO faces U.S. charges.

Walmart beats Amazon for majority stake in Flipkart.

Xerox C-Suite team returns following roller coaster week.


CAMPAIGN WATCH:

May the Fourth = Star Wars Day = brands getting their geek on:

Grey Goose and Jamie Foxx launch Off Script web series in branded entertainment partnership:

HP uses augmented reality for new campaign:

Ram Trucks joins marketers at the Kentucky Derby, taking place tomorrow.

Twitter warns users to update their passwords following internal bug.


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