Posted by Mark J. Miller on March 12, 2013 04:22 PM
H&M has added another ampersand to its business portfolio. This one, though, is at a higher end than the attire found in the chain’s more than 2,000 locations worldwide.
& Other Stories launched on March 8th with a bash in London, where the new brand will have its first brick-and-mortar store that will offer the brand’s first clothing line as well as a number of products from other labels and designers. Called C-labs, these temporary partnerships include such companies as The Lake & Stars lingerie, Clare Vivier’s bags and accessories, Alyson Fox’s jewelry and fashion designs by Abigail Lorick Im, WWD reports. “We like working with people who we like,” Anna Teurnell, & Other Stories’ head of design, told WWD. “And these labels complement what we have already.”Continue reading...
brands with a cause
Posted by Alicia Ciccone on February 21, 2013 05:26 PM
Swedish fashion house H&M is continuing its green streak with the official launch of its Garment Recycling Program.
The second-largest clothing retailer in the world will accommodate the program in all of its 269 U.S. locations as well as all 48 of its global markets. Beginning today, customers can bring any garment from any brand in any condition into an H&M store. For every bag of clothes donated, customers will receive a 15 percent off voucher for their next item purchased.
"We believe this program will really make an impact in reducing the amount of clothing that ends up in landfills all over the world," said H&M spokesperson Marybeth Schmitt in a press release.
Additionally, H&M is teaming up with Global Green USA, who will be the sole beneficiary of the recycling program. The donated clothing will be handled by H&M's partner, I:Collect, which repeatedly reprocesses the garments for new use.Continue reading...
Posted by Shirley Brady on February 18, 2013 05:31 PM
Nike and Oakley drop paralympic athlete Oscar Pistorious following steroid allegations during girlfriend's murder investigation.
Costco CEO addresses Tiffany suit for alleged trademark infringement in all-company email (exclusive).
Starbucks expands India footprint to seven stores as company tests video chat drive-through ordering and expands Starbucks Evenings concept to Washington's Dulles airport.
Carnival cruiseship fire blamed on fuel line leak.
China vows to crack down on "malicious" trademark registrations.
Disney's Hong Kong Disneyland theme park finally turns a profit thanks to Toy Story attraction.
Amway quietly builds brands and racks up sales.
BP prepares to go to court over Gulf spill.Continue reading...
Posted by Dale Buss on January 9, 2013 09:03 AM
Apple reportedly working on a lower-end iPhone.
H&M reveals launch plans for & Other Stories store brand.
Lance Armstrong to discuss doping in exclusive live-streamed Oprah Winfrey interview as new allegations arise.
Amazon CEO Jeff Bezos doesn't care about profit margins.
American Airlines upgrades international travel.
Asus looks to share in Google Nexus glory.
Audi A7 self-driving autopilot car goes for a spin at CES.
Beauty brands including Philosophy try oxygenating products.
Best Buy's former CMO lands at LivingSocial.
Boeing sees formal probe of Dreamliner.Continue reading...
Posted by Shirley Brady on September 27, 2012 11:01 AM
H&M has announced that its new store brand, & Other Stories, will launch in Spring 2013 in "selected European countries," with an online hub at stories.com (which was registered in March), and a waiting Facebook page and Twitter feed.
Along with the news that H&M's U.S. e-commerce launch has been moved to Summer 2013, H&M commented on the pending & Other Stories launch in the company's third quarter earnings update, which was softer than expected —Continue reading...
Posted by Shirley Brady on April 3, 2012 02:27 PM
H&M today confirmed the name for the new higher-priced store brand it's planning to open in 2013, following rumors that it was developing a new sub-brand to extend its appeal to those shoppers who zoom in whenever the fast-fashion retailer collaborates on a diffusion line with a high-end fashion designer.
A publicist for the fashion-conscious Swedish-based retailer told AFP "it is correct that H&M will launch a new chain in 2013 called & other stories, but this is all the available information we have as of today." The retailer also confirmed to just-style.com that the new store brand will launch in Europe, and will "build on the positive experience of Cos."
H&M's stable of retail brands includes the higher-end Cos in addition to Monki, Weekday and Cheap Monday. A spokeswoman told Fashionologie that the new store brand "will not be a luxury brand, but it will be a retail chain that will follow the same ambition as H&M, to offer our customers the best price for a comparable item."
The & other stories name taps into a popular theme in retail, where creating a brand story is red hot. Witness the Stefan Sagmeister-branded Story, a New York concept store that launched in February and changes its theme, fixtures, brand partners and inventory every four to eight weeks. Its current theme: color.