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brand bites

Brand Bites: Listen Up! Edition

Posted by Abe Sauer on June 17, 2011 12:00 PM

Continuing the innovative usage of YouTube by brand marketers, the advergame above claims to be first to use 3D sound. More details here.

Is Apple's "Buddy Finder" patent application a stealth dating service for iPhone users?Continue reading...

brand news

Brands to Watch: PepsiCo, BlackBerry, Zynga & more

Posted by Shirley Brady on June 16, 2011 06:00 PM

Brands to Watch

Anthony Weiner resigns in wake of sexting scandal following pressure from his fellow Democrats.

AOL's Advertising.com regroups.

Avon censured on Fair Trade claim.

BlackBerry sales are down, while RIM's PlayBook tablet shipped 500,000 units.

Burger King launches DirecTV promotion.

Carolina Herrera hired by movie producers as wedding dress designer for Twilight's Bella Swan.

Comcast unveils next generation Xfinity TV system at US Cable Show.Continue reading...

political brands

Biggest Elephant at GOP Debate Might Be the One Not (Yet?) in the Room

Posted by Dale Buss on June 13, 2011 07:00 PM

Tonight's GOP debate on CNN could prove crucial for several of the Republican candidates and potential candidates in a still-roiled, still-early race for their party’s nomination to attempt to unseat President Obama in 2012.

Michelle Bachmann, the Tea Party favorite from Minnesota, will make her national debut as a 2012 contender on the stage in Manchester, NH. As the front-runner so far, Mitt Romney will be under pressure not to hurt himself. Newt Gingrich will stop in New Hampshire on Redemption Road. And former Minnesota Governor Tim Pawlenty simply will be trying to get more traction.

Sarah Palin won’t be on the GOP-candidate stage tonight, and perhaps never. But her long “non-candidate” campaigning, and national media attention as the outspoken former governor of Alaska, leave her as a looming presence over the debate nonetheless. You can betcha that if she finally decides to leap into the fray, the post-debate dynamics will be upset.Continue reading...

brand news

Brands to Watch: Citi, HP, Marriott & more

Posted by Shirley Brady on June 13, 2011 06:00 PM

Brands to Watch

Airbus unveils transparent plane concept.

American Airlines to offer Samsung tablet for inflight movies.

Apple CEO Steve Jobs is set to become a comic book superhero.

Citi reportedly knew about hacking "weeks" before revealed.

Comcast and Skype partner on HD video calling service.

Facebook IPO could be worth $100 billion, as US privacy groups balk at site's facial recognition — and Mark Zuckerberg may be (says Bill Gates) engaged.

HP executive churn continues.

Lanvin introduces children's collection.Continue reading...

brand bites

Brand Bites: Apple, Old Navy, PETA & Amish Cheese

Posted by Abe Sauer on June 10, 2011 12:00 PM

Old Navy's sense of humor has gotten a lot sharper since its days giggling about passive-aggressive mannequins. In several viral videos that don't even mention Old Navy at all, the HQ of things with cargo pockets takes, and lands, a few shots at conventional fashion.

Better yet are the comments, proving a few people didn't get the memo.Continue reading...

social media watch

Casey Anthony, Anthony Weiner and the Long Arm of the Web

Posted by Shirley Brady on June 8, 2011 09:00 PM

Food for thought on two high-profile cases with online behavior at the heart of them: As New York Congressman Anthony Weiner watches his political career go down in flames, following the release of an even cruder picture that he admitted today he tweeted, his naivete about social media is a "tweet road to oblivion," as Washington Post op-ed writer E.J. Dionne Jr. puts it.

In an entirely different drama grabbing America'a (and the world's) attention, the trial of Casey Anthony — the young woman accused of killing her 2-year-old daughter, Caylee — is rife with evidence from online activities: Photobucket uploads, Facebook posts, MySpace images, and (today's focus) cached web searches for incriminating terms (84 searches just on "chloroform") on Wikipedia and Google, plus text messages and cellphone pings tracing her whereabouts.Continue reading...

brand news

Brands to Watch: G4, Tesco, Starbucks & more

Posted by Shirley Brady on June 8, 2011 06:00 PM

Brands to Watch

Accenture expands Saudi business.

Groupon sees 1,500% growth.

NBCUniversal may sell "struggling" G4 network to UFC (Ultimate Fighting Championship).

Oceana embraces mobile on World Oceans Day.

Quaker Oats hits the road with Nick Jonas for Quaker Chewy.

Starbucks expands alcohol sales.

Tesco CEO pitches hybrid online/offline retail experience.

THQ and adidas bring miCoach interactive training to video game consoles.

Weinergate woes continue: Anthony Weiner's wife is expecting.

brand news

In the News: Walmart, ING Direct, Playboy & more

Posted by Dale Buss on June 7, 2011 09:00 AM

In the News

Airbus may develop longer-range plane to rival Boeing.

Apple tucks Newsstand into WWDC announcements.

AT&T's bid for T-Mobile is supported by Microsoft and Facebook.

Barack Obama's chief economist, Austan Goolsbee, resigns.

Bayer prostate-cancer drug shows promise.

BHP Billiton starts first US Gulf well since BP disaster.

BP tries to salvage Rosneft deal.Continue reading...

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