Posted by Dale Buss on November 22, 2013 09:14 AM
IKEA under investigation in France for snooping on workers.
Walgreens opens nation's first energy-net-zero retail store.
Microsoft heats up gaming-console wars with debut of Xbox One.
Air New Zealand launches "Middle Earth" campaign tied to release of The Hobbit movie.
Acer brings back founder without pay to help struggling PC maker.
Amazon amps up for winning holiday as executive predicts quantum leap in online alcohol sales.
Apple wins a patent retrial against Samsung.
Bauer Media launches digital brand aimed at wealthy young women.
Beam and Cinnabon to introduce co-branded vodka.
Caterpillar is probed for possibly dumping parts in the ocean.Continue reading...
Posted by Sheila Shayon on November 11, 2013 11:01 AM
It’s a busy day for Starcom, Yahoo and Google as they shake up the status quo in ‘terms of service’ (TOS) and personalization.
A change in Google’s TOS, which went into effect on Monday, enables the online giant to post users’ images and recommendations in some advertisements, while Starcom and Yahoo are partnering to improve the digital video experience in general with greater ‘personalization and relevance.’
As the digital landscape wobbles under an escalating tonnage of content, the Publicis-owned Starcom media agency and Yahoo are joining forces to better leverage audience data to create and target video content across the web.Continue reading...
Posted by Dale Buss on November 6, 2013 05:42 PM
Kraft's Macaroni & Cheese long ago was identified by critics as a paragon of junk food wrapped in the guise of a comfort food. Sure, it was the favorite, filling and inexpensive lunch of many Americans—but it was rife with fat, sodium and artificial dyes.
Well, now Kraft can feel a bit better about its iconic mac-and-cheese offerings for at least a couple of reasons, one of its own doing and the other an outside endorsement. And considering both of them, Kraft now is sitting closer to the edge of a new dynamic in the CPG business in which brands let "natural" products speak for themselves.
Turns out that Kraft Mac & Cheese, apple slices and Nestle bottled water, a combination offered by Arby's, was deemed the healthiest lunch for kids by researchers in an update of a Yale study of childhood obesity. There's some confusion, MarketingDaily said, about whether such a combination actually is offered at any Arby's. But in any event, Mac & Cheese came out looking pretty good. (The worst combination meal, meanwhile, was a McDouble with french fries and Hi-C Orange Lavaburst from McDonald's.)Continue reading...
Posted by Mark J. Miller on November 1, 2013 07:05 PM
Beam Goes Sweet for Maple
Beam scored a hit earlier this year with its honey-flavored bourbon, so the company is turning out a few more—Jim Beam Maple and Knob Creek Smoked Maple—to help boost its hurting bottom line.
Rob Nelson, the brand manager of small-batch bourbon at Beam, told BeverageDaily.com that the growing popularity of such spirits can be partially attributed to the popularity of Prohibition-era TV shows such as HBO's Boardwalk Empire. The sweeter taste also seems to be attracting the sweeter sex.
“We think females are now participating in flavored bourbon at twice the rate they are in the unflavored bourbon,” Beam Chief Executive Matthew Shattock said in a conference call, according to Bloomberg Businessweek. As the magazine points out, though, that success may be at the expense of its Skinnygirl wine, which is “down by almost one-third this year.”Continue reading...
Posted by Mark J. Miller on October 11, 2013 06:39 PM
Grateful Dead Beer Gets Crunchy
Millions of tie-dyed Deadheads in parking lots and campsites across North America have ingested tons of granola (among other things) over the decades of the band’s existence, so it was only natural for granola to become the mystery ingredient in the new American Beauty bold pale ale, a brew made in partnership between the band and Delaware’s Dogfish Head Brewery. This marks the first time the band has had its own beer, BrewHound reports.
The idea for including granola during the brewing process came from one of the more than 1,500 fans of the band who offered up ideas. Along with granola, the beer will be made only with ingredients grown in the US.
The brew will debut in the next few weeks across Dogfish’s 27-state distribution network.Continue reading...
Posted by Mark J. Miller on August 2, 2013 06:18 PM
LGBT Supporters Boycott Russian Vodka
The LGBT community in the US have had much to celebrate in recent months as the Supreme Court gave them two victories in June and more and more states keep toying with the idea of legalizing same-sex marriage. Those in Russia, however, aren’t feeling quite as loved as anti-gay laws and anti-gay violence are now the norm there.
As a result, gay-rights advocates have called for a boycott of all Russian vodka and spent part of Wednesday pouring out what they already had onto the streets of New York and other major US cities outside Russian consulates. "Boycotts are set for a reason. We're trying to influence change, and maybe change what's happening in Russia," said Chuck Hyde, general manager of Sidetrack, the largest gay bar in Chicago, according to Reuters.
One Russian brand, Stolichnaya, is doing everything it can to tell consumers that it doesn't support the views of the Russian government on the LGBT community, posting supportive banners and a message on its website.Continue reading...
Posted by Mark J. Miller on July 5, 2013 06:00 PM
United States of Booze
Pennsylvania has its Yuengling, and Tennessee has its Jack Daniel’s. California claims Sierra Nevada, and Colorado names Coors. Thrillist mapped out the top beer and alcohol brands by state—and it makes for one beautiful, boozy land of the free.
The Beer Institute gets into the geographic swing of things as well with its recent release of a list of the top five states that buy the most beer per capita in general: North Dakota, New Hampshire, Montana, South Dakota and Wisconsin. The states that purchase the least? Maryland, New York, New Jersey, Connecticut, and, not surprisingly, Utah, where a good number of the state’s population is Mormon, which does not allow alcohol consumption.
The Beer Institute also pointed out that last year’s Fourth of July was a banner time for beer sellers. In the two weeks that ended July 7 last year, beer sales were higher than any other food or beverage category measured by Nielsen. More than milk, bread, soda, baby formula—everything.Continue reading...
Posted by Mark J. Miller on May 3, 2013 05:40 PM
Boston Beer Takes a Big Hit
America’s drinkers are putting down their Sam Adams. Its brewer, Boston Beer Co., which has gotten a bit of press recently for putting in a trademark request for Boston Strong 26.2 Brew in the wake of the bombings at the Boston Marathon, announced its quarterly earnings Wednesday and they were not good. The company earned 51 cents per share in this year’s first quarter, “down almost 9 percent from a year earlier and well below the 62 cents a share expected by analysts,” CNN reports.
That news sent shares of the country’s top craft brewer down almost 11 percent Thursday. Their spot at the top of the heap is hurting them, the company said, as consumers are turning their tongues to other smaller craft brews that are on their way up.Continue reading...