Posted by Abe Sauer on November 29, 2013 12:18 PM
China is the second largest economy in the world and every significant brand's future is impacted by its growth (or collapse)—but who's got the time?! Here's the week's reads that will make you look like a keen China observer in case you find yourself immersed in a cultural conversation.
This week: Starbucks and Christmas time come (again) to China… Ford outpacing GM… KFC breaks up… Nissan turns to heartthrobs… Ferrari owner age… Twitter's Asia strategy… Hugo Boss woes… so long, cognac… how China does "door busters"... and more.Continue reading...
Posted by Mark J. Miller on November 27, 2013 05:23 PM
Burberry can now consider itself a member of an elite club that already claims Michael Jordan, General Motors, and Apple among its ranks. All four have dealt with trademark issues in China.
China’s national trademark office told the British luxury brand that it can no longer trademark its signature beige-black-and-red pattern on leather goods there, the Wall Street Journal reports. The Chinese government had “received an application challenging Burberry's trademark to the pattern,” and it sided with the local company.
Burberry, of course, will appeal. After all, sales for the brand went up nearly 20 percent in the year ending March 31 compared with the previous year, with China accounting for 14 percent of the brand’s overall retail and wholesale revenue. "A decision like this will not move the needle [on sales], because when you travel around Asia you find so many fake products already," Bernstein Research analyst Mario Ortelli told the paper. But that surely won't make the people at Burberry feel any better.Continue reading...
Posted by Alicia Ciccone on November 27, 2013 09:23 AM
NHL makes NFL play with more unscripted programming, outdoor games—and concussion lawsuits.
Boston Market expects to see biggest Thanksgiving sales yet.
Burberry appeals China ban on trademark pattern.
Atlanta Braves see council approve $300 million, move to suburbs.
BlackBerry rolls out BBM social network.
Burger King expands presence in France.
Facebook tries to find balance with onslaught of sponsored posts.
Instagram is now publishing a new ad almost every day.
L'Oreal names new global CMO.
Louis Vuitton stunt in Moscow's Red Square doesn't go over well.Continue reading...
Posted by Dale Buss on November 14, 2013 09:14 AM
GM could see exit of CEO Dan Akerson next year, Reuters says.
Crocs considers ways to go private.
Snapchat becomes one of most sought-after tech businesses after reportedly turning down $3 billion buyout from Facebook.
AT&T creates mystery of locked, used iPhones.
Alitalia prepares restructuring aimed at getting more resources out of Air France.
American Airlines and US Airways set up major-airport route grab with their merger as deal cruises through courts.
Ateliers Pleyel stops piano production in France.
Baidu faces suits over video piracy.
Boeing sees unionists reject new labor deal for 777X production.
Burberry is weighed down by beauty business.
Cisco tells of big revenue dropoff in emerging markets.
Cracker Barrel shareholders reject activist's third bid to be on board.Continue reading...
Posted by Barry Silverstein on October 18, 2013 02:58 PM
Maybe Steve Jobs was even more of a seer than people think. It was Jobs who had the vision to shape Apple into an upscale consumer brand that, in many ways, set the standard for both technology and design. In fact, Apple has become truly fashionable and a luxury/premium brand in its own right. Witness the apparent rejection of Apple's lower-end iPhone 5c by consumers.
The just-announced addition of Angela Ahrendts, the American CEO of British luxury brand Burberry, to Apple's senior management team in a move that will occur next year, may well be the exclamation point on Apple's evolution. Ahrendts will bring a deep understanding of the marriage between fashion and technology to her role. She also will bring the shine of a luxury brand that has been a fashion and digital innovator under her guidance, and another invaluable asset: her ability to turn around Burberry's business in Asia and particularly China, a market Apple craves.
For Ahrendts, who as the new SVP of retail and online stores becomes the first woman in Apple's upper echelon, it's an intriguing career move. Could it be that she stepped down to eventually step up? Business Insider speculates that "if Ahrendts fits into Apple's culture and does an excellent job running its retail business, she probably has a good chance to become the company's next CEO."
From Apple's perspective, says Gartner Research analyst Carolina Milanesi in a Computerworld interview, it's all about the brand: "I think Apple looked at Burberry and the challenges they had in the market, and saw her as the one that brought back that aspirational brand, and then grew it in places like China, Korea, and elsewhere. Those speak to the challenges Apple is having. Like Burberry, Apple has to deal with the fact that its brand is everywhere because of the iPhone, but they cannot run the risk that the brand is seen as cheap."Continue reading...
Posted by Dale Buss on October 16, 2013 09:17 AM
Hyundai plans to launch performance sub-brand.
Twitter chooses tech-heavy NYSE for IPO even as losses widen.
NBC holds viewer lead early in new TV season.
Advance Auto Parts plans to buy Carquest parent for $2.04 billion.
Alibaba nears Facebook sales but with double the profit.
Alitalia faces tough conditions on refinancing from Air France, KLM and others.
Apple cuts orders of low-cost iPhone 5C as it confirms Oct. 22 iPad event.
Burberry transition poses tough test for new CEO.
Chrysler stars Triple Crown winner Miguel Cabrera in latest ad.
Domino's leans on digital innovation, not just new products.Continue reading...
Posted by Sheila Shayon on October 15, 2013 03:42 PM
In a move preempted by high-profile collaborations, Apple has successfully poached Burberry CEO Angela Ahrendts to be its senior vice president of retail and online stores.
Over her eight-year tenure at Burberry, Ahrendts guided the global fashion brand through a period of great growth alongside creative director and newly appointed CEO Christopher Bailey, and her move to Apple represents just how well she utilized digital innovations and technology in her strategy that transformed Burberry's brand and overall customer experience.
Apple, which essentially set a new standard in retail with its streamlined brick-and-mortar stores, 'Genius Bar' customer service and in-store training is looking to keep its momentum as its recent succesful launch of its two new iPhones has set the stage for the brand to further infiltrate the Asian market—a key to future growth and success especially in mobile. Ahrendts will no doubt bring her knack for truly unique retail experiences to the personal tech giant—and her fashion prowess won't hurt either.Continue reading...
Posted by Dale Buss on October 15, 2013 09:33 AM
Apple taps Burberry CEO Angela Ahrendts as retail head.
Macy's plans to open most stores on Thanksgiving at 8 p.m., breaking a 155-year tradition of being closed on the holiday.
New York Times officially rebrands International Herald Tribune as the International New York Times.
Alcatel-Lucent chief warns company may collapse.
Allstate gives Mayhem the silent treatment on Twitter.
Amazon begins shipping goods from inside suppliers such as P&G.
Argos, a high-street brand, launches its own budget tablet.
BlackBerry moves to reassure customers with open letter.
Chevy models get support for Siri's eyes-free mode.
Coca-Cola profits rise on higher sales in North America.Continue reading...