Posted by Dale Buss on February 28, 2013 09:07 AM
Carnival Cruise Lines sees brand perceptions drop to all-time low.
J.C. Penney losses snowball as boost in ad spending can't reverse sales declline.
Facebook inks deal to show ads based on shopping habits.
AC/DC rocks their own signature brand of beer.
American Express pushes e-commerce to TV commerce.
Apple preaches patience.
Boeing apologizes for Dreamliner fiasco.
Caesars looks to web gambling for financial help.
Flowers Foods set to buy Wonder, other Hostess brands for $390 million.Continue reading...
Posted by Dale Buss on October 31, 2012 06:32 PM
Air New Zealand in-flight video promotes Peter Jackson's "The Hobbit" in latest marketing tie-in for the movie.
ABC News files motion to dismiss "pink slime" suit.
Apple signals Tim Cook era with management shakeup, reports R&D spending up 40% in 2012 (although it was still outspent by Microsoft), plans to open up to 35 stores next year, confirms iPad mini built-in speakers.
Honda targets Japanese women with pink "She's" car.
Barclays faces two new U.S. probes.
Caesars packs up casino in Macau.
Campbell hires new CMO to reach Millennials.Continue reading...
Posted by Dale Buss on September 19, 2012 09:07 AM
Adidas dumped by university over labor concerns.
American Airlines expects thousands of job cuts and faces rash of late, canceled flights..
Anschutz plans to sell its entertainment group, part-owner of Los Angeles Lakers, in AEG sale to include LA's Staples Center.
Barry Diller and Scott Rudin enter e-publishing of books.
Caesars to rebrand Imperial Palace as The Quad.
Campbell Soup Co. boosts digital marketing.
Canon slashes prices in India.
Coca-Cola heirs lose $37M in foreclosure crisis.Continue reading...
Posted by Dale Buss on February 29, 2012 09:04 AM
Apple sends invites to expected iPad 3 unveiling on March 7, as Proview trademark battle heats up.
Audi touts EV technology and sustainability at TED.
Bodog gambling site is shut by U.S. prosecutors.
Caesars posts big quarterly loss.
Domino's sees bigger slice of sales overseas.
Fiat and Chrysler looking for new automotive alliances.
Fidelity aims to provoke thought with digital campaign.
Fisker names former Chrysler chief as its CEO.Continue reading...
Posted by Dale Buss on March 10, 2011 09:00 AM
Amazon sued over instant search patent.
American Express powers Foursquare specials at SXSW, where Apple opens pop-up store for iPad 2 sales.
Angry Birds raises $42 million.
AOL readies post-Huffington Post deal layoffs of 20% workforce reduction.
Bluefly tries social gaming.
Caesars plans Asia hotels, without gambling for now.
Chrysler’s Twitter account accidentally drops the F-bomb, fires social media agency tweeter.Continue reading...