games people play
Posted by Sheila Shayon on May 18, 2011 01:00 PM
Kiip (pronounced "keep") has opened a new mobile doorway for advertisers to reward gamers. The premise underlying the seven month-old start-up: beat a level or get a high score and Kiip sends you free food and goods from brand partners for games you’re already playing. It's like Vegas for gaming high-rollers! Without the Vegas or high-roller part.Continue reading...
More about: Kiip, Games, In-Game Marketing, Customer Loyalty, Rewards, Startups, Sephora, popchips, Homerun.com, Sony Dash, Vitaminwater, 1-800-Flowers, Dr Pepper, GNC, Carl’s Jr, Hardee’s