Posted by Mark J. Miller on May 17, 2013 06:16 PM
Cheap Beer Disappearing Thanks to PBR
The main reason plenty of people have ever even tasted a Pabst Blue Ribbon is because they come cheap. However, its price has been rising in New York City thanks to the hipster population that has been consuming it, according to food and beverage sales analyst Restaurant Sciences.
The word is that PBR’s price increase has affected all the other “sub-premium” brands in the city and they’ve collectively gone up 9.4 percent in the last seven months, the New York Daily News reports. "I believe the single biggest driver in sub-premium beer price increases is indeed specifically PBR," said Chuck Ellis, the research company’s chief. "It has become quite fashionable."Continue reading...
Posted by Dale Buss on May 16, 2013 09:20 AM
Walmart posts mixed results, expects "challenging" quarter; earnings report also discloses $73M expenses related to foreign bribery probes.
Microsoft to Google: We need APIs to fix YouTube app.
Abercrombie & Fitch signs Bangladesh safety agreement as deadline passes for Gap deal.
Apple defends brand (but not Steve Jobs) in US book price-fixing suit.
Boeing and GE hunt for engine defect in 777s.
Campbell Soup uses digital marketing to target Millennials.
Capri-Sun targeted by German ad watchdog for misleading marketing.
Cisco profit is boosted by services.Continue reading...
Posted by Dale Buss on May 8, 2013 09:15 AM
SAP moves into cloud computing as brand projects $10B boost from banking software.
Coca-Cola plans to invest $2 billion in Florida orange groves.
Disney second quarter soars 32% on theme parks, ESPN ad sales as company withdraws trademark application for Dia de los Muertos.
Alibaba IPO anticipation grows on revenue surge.
American Airlines launches Klout-based promo.
AOL profits boosted by advertising.
AT&T presses case in lower bandwidth spectrum case.
Bitcoin startups begin to attract real cash.
Burger King makes bold move with delivery expansion.Continue reading...
Posted by Dale Buss on April 19, 2013 09:19 AM
IBM may sell part of its server unit to Lenovo, misses estimates for first time since 2005 and struggles to deal with mobile computing shift.
AB InBev reportedly strikes deal with US on Modelo acquisition, as Busch heir resigns from NRA in wake of gun control bill's defeat in US Senate.
Dell sees Blackstone end its pursuit.
Adidas brings out "Boston Stands As One" t-shirt as CVS Caremark pledges to raise money for bombing victims, along with JetBlue and other companies.
Al Jazeera pushes back U.S. launch date.
Amazon may be unveiling mobile payments solution according to patent filing.
The Atlantic magazine plans to launch paid digital content.
Avis taps celebrities to target "professionals" in new ad campaign.
BBC America and Twitter announce content-sharing partnership.
Boeing may see FAA clearance for Dreamliner as early as today.Continue reading...
Posted by Shirley Brady on March 24, 2013 01:02 PM
New York mayor Michael Bloomberg unveils $12 million ad campaign (above) for Mayors Against Illegal Guns that lobbies for background checks to reduce gun violence, while NYC's municipal data geek squad makes headlines.
Starbucks CEO Howard Schultz defends same-sex marriage support to shareholders as brand expands loyalty rewards to other retailers.
PepsiCo shares jump on Mondelez merger speculation sparked by Telegraph story which Pepsi "downplays."
Apple acquires indoor GPS startup WiFiSLAM for mapping, patents iPhone drop protection technology and faces EU scrutiny following iPhone and iPad distribution complaints — and may report first quarterly dip since 2003.
FTC "pay for delay" generic drug case, set to go before US Supreme Court on Monday, will be closely watched by pharmaceutical industry and economists.
Below: BlackBerry, Blockbuster, Dell, Diageo and other brands in the news —Continue reading...
Posted by Dale Buss on March 4, 2013 08:46 AM
Walmart philanthropic director Sylvia Mathews Burwell expected to be nominated Monday as Obama's budget chief.
India develops a taste for premium beer while officials approve $2 billion Diageo deal.
HSBC set for $23 billion profit as turnaround gains traction.
AB InBev takes to Twitter and newspaper ads to fight watered-down-beer charges.
AIDS drug breakthrough sees infant evidently cured through early use of virus-blocking drugs.
Alfa Romeo reboot marks tough road for Fiat.
American Airlines drops below 60,000 employees for the first time since 1987.
AOL's new Brand Group CEO Susan Lyne lays out her goals.
Asos joins brands using Twitter's Vine for short form social video marketing.Continue reading...
Posted by Dale Buss on March 1, 2013 09:04 AM
Groupon sacks founder Andrew Mason as CEO.
Gap reports strong sales on increased marketing spending.
Barnes & Noble falls behind in tablet wars.
Ahold plans to roll out more pickup points for Peapod.
Annie's looks to "spread good."
Apple flip-flopped on rule about officers' stock holdings.
Best Buy and founder end talks on ownership deal.
Boeing pares workforce for grounded Dreamliner.
Diageo prepares to buy majority stake in United Spirits.
Disney finds CEO Robert Iger under fire over power and pay.
Domino's Pizza plans to increase national ad spending. Continue reading...
Posted by Dale Buss on February 26, 2013 09:08 AM
Yahoo! work-from-home edict by CEO Marissa Mayer sparks debate.
Barnes & Noble breakup possibility highlights leadership differences.
Weight Watchers sees workers push back over low pay.
Airbus considers adding assembly line for A350.
Alcatel bets on AT&T and Verizon to keep U.S.-market growth.
Amazon losing its edge in e-commerce satisfaction.
BP begins its trial in 2010 Gulf oil spill.
Diageo hopes to create frozen-cocktail frenzy in U.K.
Google is the most trusted online brand in India, followed by Facebook.
HP board signals more oversight of CEO.
Hooters launches new brand campaign.
IKEA pulls more meatballs over horse meat.Continue reading...