Posted by Abe Sauer on September 19, 2013 11:06 AM
It really is a tragedy. Five of the first ten players selected in the 2013 NFL draft were offensive lineman. And yet, only one of those men was offered an endorsement deal of any kind. Tackle Eric Fischer—the overall No. 1 2013 draft pick—enjoyed a short partnership with Tide laundry detergent.
So please, contain yourselves. Yes, the NFL's One Wipe Charlies campaign is about... well... butt wipes, but let an offensive lineman just enjoy a product endorsement deal for a change.Continue reading...
Posted by Alicia Ciccone on July 31, 2013 10:49 AM
Hello Flo, a startup aimed at getting women the feminine care products they need, when they need it, is deploying cheeky marketing and chocolate on the masses of women and girls doing monthly battle with "mother nature."
Tapping into the trendy and growing mail-order sector, à la Birchbox and Dollar Shave Club, Hello Flo will send customers a box filled with just the right amount of tampons and maxi pads customized for their personal needs, as well as a few sweet treats. Plans vary from the "Low-Flo" $14 box to the "Heavy-Flo" $18 box—shipping and handling included.Continue reading...
Posted by Dale Buss on July 10, 2013 09:31 AM
Tribune plans to spin off newspaper unit.
Yelp adds food-delivery services to site through partnerships.
same old problems after name change as CEO admits
US debut of new phones was flawed.
Abbott cuts baby-formula prices in China.
Apple colluded with major publishers to drive up e-book prices, judge rules.
Asiana Airlines pilots in first pairing struggled to line up plane that crashed, investigation reveals.
Budweiser signs Rihanna and Jay-Z for 85-country tour.
Dollar Shave Club will try out 'beardvertising' trend.
Elizabeth Arden launches third Taylor Swift fragrance.
GM sells more cars in China than in US in first half.Continue reading...
Posted by Dale Buss on June 25, 2013 09:27 AM
Walmart gets boost from local price-comparison ads.
Ford unveils pilot program to improve workers' health and cut costs.
Groupon to pay $500,000 for expired deals in Ontario.
Abercrombie & Fitch looks for cost cuts.
BSkyB suspends Facebook ads over offensive content.
Dollar Shave Club is buying TV ads despite YouTube success.
Dunkin' Donuts draws praise for gluten-free products.
Fox bows double box ad format in MLB telecast.
Hershey took starring role in season finale of Mad Men.Continue reading...
Posted by Sheila Shayon on June 5, 2013 08:04 PM
Dollar Shave Club burst onto the scene last year with a viral video, a great product—subscription-based replenishable razorblades—and a cheeky attitude. Now for its Act Two, the brand is looking to other areas of men's grooming needs with One Wipe Charlies.
“Our goal is to own the bathroom and to be the easiest place for guys to get the things they use every day,” said Dollar Shave Club CEO Michael Dubin in an intro video to the brand's newest product.Continue reading...
Posted by Dale Buss on April 11, 2013 09:16 AM
Deutsche Telekom raises bid for MetroPCS.
The Masters begins at Augusta National today with Tiger Woods again among the favorites.
Toyota and other Japanese automakers recall 3.4 million vehicles over Takata airbag.
Applebee's led first-quarter social media engagement by restaurants.
Barnes & Noble rebrands self-publishing platform PubIt! as Nook Press as it continues to invest in future of Nook brand.
Justin Bieber backs a debit card for teens, from parents.
ConocoPhillips suspends Arctic drilling plan.
Daimler says worsening Europe puts its 2013 profit outlook in doubt.
Dell plans to double sales outlets in China.Continue reading...
Posted by Sheila Shayon on March 15, 2013 10:03 AM
Warby Parker upended the eye glass business and have now set their sights on shaving with their second start-up, Harry’s.
Warby Parker co-founder Jeff Raider is relying on his first start-up's magic elixir—“a direct-to-consumer boutique experience for mass-retail prices,"—to make Harry's a runaway hit, FastCompany reports.Continue reading...
Posted by Dale Buss on November 1, 2012 09:03 AM
Pfizer drops on weaker sales of specialty care drugs and emerging market slump, plans to buy back up to $10B in shares.
UK lawmakers prepare to grill Starbucks, Amazon and Google on taxes.
Con Edison makes progress in restoring NYC neighborhoods' power, while MTA offers free fares in bid to get New York moving again.
Apple's Cook fields his A-team before a wary Wall Street.
Avon sees sales drop in China and the U.K.
Barclay's hit with record U.S. fine.
Burger King tests delivery service in Florida.Continue reading...