Due Date may not have been the number one film this past weekend, but it still opened big. And in product placement terms it had far more to note than did Megamind (even if Megamind's product placement was more groundbreaking).

Due Date has iPhones and Macbooks and Blackberries and Range Rovers, Even Dunkin' Donuts – which is having a heck of a year after appearing in Kick-Ass, Paranormal Activity 2, Iron Man 2, The Town and Wall Street 2, – notches up a placement.Continue reading...

Welcome to Brandcameo's new weekend open thread on product placement. Heading to the movies to catch Due Date, Megamind, 127 Hours, Fair Game or any other new releases this weekend? Maybe you caught some TV. Did you notice any brands pop up within the show? If so, what did you think? Take a sneak peek at some brands to watch for on the big screen this weekend, after the jump.Continue reading...