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media brands

Hulu, New York Times Take Bold Steps By Charging For Content

Posted by Sara Zucker on January 22, 2010 09:59 AM

Deep down, we all knew this would happen. Our favorite television shows and news articles for free – anywhere, anytime, forever? It just sounded too good to be true. And it was.

Hulu is leading the charge in a trend that will surely be implemented by websites that provide free episodes of television programs. In an effort generate revenue, Hulu plans on placing a price tag on popular shows such as “Modern Family,” “House,” and “30 Rock.” This is quite a development -- not just for Hulu but for online content in general, across the globe. Just ask the New York Times.Continue reading...

brand news

Headline Roundup: Play Ball

Posted by Stephanie Startz on December 9, 2009 08:06 AM

A campaign to rebrand "Made In China." [Marketplace]

Is Ford ready to sell Volvo to the Swedish? [NY Times]

Kroger suffers a $875 million loss. [NY Times]

Howard Stern to play hard ball in contract negotiations with Sirius. [WSJ]

EMI joins Universal in the launch of music video site Vevo. [NY Times]

Regulators at odds over when Citi can repay TARP. [FT]

Nielsen finds growing consumer preference for "three screens." [BrandWeek]Continue reading...

brand news

Headline Roundup: Fishing And Stalling

Posted by Stephanie Startz on October 12, 2009 08:00 AM

After Cadillac solicits ideas from agencies, current shop resigns account. [WSJ]

Analysts see lagging growth in Cadbury's sales. [Times of London]

Nobel Peace Prize boosts Obama, America's brand. [FT]

Luxury brands rush to satiate consumer demand in China. [FT]

Carrefour strives to regain footing, focusing on lower prices. [WSJ]

Barnes & Noble to announce e-reader next week. [WSJ]

"This Is It," new/old Michael Jackson song, out today. [Idolator]

Stars Miley Cyrus and Courtney Love exit Twitter. [LA Times]

Motorola builds buzz for Android phones on social media sites. [Chicago Tribune]

(More headlines: Facebook, Forrester's Brand Advocates, TeenNick.)Continue reading...


Amazon Kindle Goes Global, Wireless

Posted by Stephanie Startz on October 7, 2009 04:01 PM

Steal this e-reader: Amazon's new Kindle is going global.

Introduced late Tuesday, the new Kindle will be available for the first time in over 100 countries, with the capacity to download books and periodicals on AT&T and international partner wireless networks.

Through the Kindle store, consumers worldwide will have a choice of 200,000 titles, and US consumers a choice of 350,000 titles, from publishers Simon & Schuster, HarperCollins, Lonely Planet, Penguin, Bloomsbury and Hachette. Expected to ship October 19, the international version will retail for $279, while the US versions pricetag will drop $40, to $259.

Consumer interest is expected to build this holiday season. CNET reports that Forrester Research recently upped their 2009 sales forecast for US e-readers to 3 million units, from earlier targets of 2 million, with about 60% market share for Kindle and 35% for Sony's Reader.Continue reading...

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