video killed the _____ star
Posted by Mark J. Miller on December 4, 2013 02:56 PM
Netflix, the streaming leader in the US, has made a big business out of binge-viewing. But the service's next series release will go a little differently.
Dreamworks Animation is producing Netflix’s first animated kid series, Turbo FAST, which it is set to launch Dec. 24, but the first episode will only come with four others simultaneously available to consumers. The other 21 shows scheduled for the first season will be released in bits and pieces along the way, much like a regular TV show.
“Production on animation is [on a] different timetable so we chose to make the episodes that are ready now, available for viewers as they were ready,” Netflix chief communications officer Jonathan Friedland, told Variety.
But have no fear, binge-watchers: just because Netflix is slowing its roll with Turbo FAST doesn't mean others will follow suit. The next season of Lillyhammer, for instance, will debut on Dec. 13 with all eight episodes ready to watch.Continue reading...
Posted by Dale Buss on November 22, 2013 03:36 PM
You can still make do-it-yourself furniture with IKEA. It's just that other people may be watching in secret.
Specifically, IKEA itself. Prosecutors have placed three senior IKEA executvies in France under investigation amid allegations that they authorized illegal spying on customers and employees, including collecting unflattering background information on shoppers who brought complaints or lawsuits, according to the New York Times.
In an alleged case of big data run amok, French prosecutors even said that IKEA France CEO Stefan Vanoverbeke was among those people being investigated for possible involvement in such a conspiracy. The executives were thought to be gathering a range of personal informatin including criminal records, automobile registrations and property records.Continue reading...
brands under fire
Posted by Mark J. Miller on October 29, 2013 02:38 PM
Felix Baumgartner survived his incredible freefall from space a year ago thanks in part to the help he had from Red Bull. Cory Terry, a 33-year-old Brooklyn construction worker and father, however, didn’t survive after simply consuming the drink.
And so begins yet another wrongful-death lawsuit filed against an energy drink manufacturer. Terry's family has filed an $85 million suit claiming that the man's consumption of Red Bull prior to him playing a basketball game directly contributed to his heart stopping, resulting in death, according to the New York Daily News. The suit mentions nine deaths across the globe that have been linked to Red Bull, while back in July, the Senate Commerce Committee heard Red Bull VP-Marketing Amy Taylor promise to keep the amount of caffeine in the drink to a responsible level.
“Between 2004 and 2012, the US Food and Drug Administration received 21 reports from doctors or hospitals connecting Red Bull with a long list of symptoms, including fatigue, dizziness, chest pain and more, records show," according to the Daily News. The paper notes, though, that the numbers are likely higher than that since the FDA has confirmed 18 deaths possibly related to energy-drink consumption and a federal study in 2009 has it that 13,000 emergency room visits resulted from energy-drink consumption.Continue reading...
Posted by Sheila Shayon on September 4, 2013 07:15 PM
Can't spare a square? Swiss Chocolate brand Milka is using 13 million chocolate bars to promote a “Dare To Be Tender” campaign in France and Germany—the brand’s largest markets. But the campaign hopes to give back by taking away—a square of chocolate, that is.
Created by Paris-based ad agency Buzzman, the campaign, which removes one square of chocolate from the traditional Milka bar, required an alteration to the entire manufacturing process. Each bar's packaging contains a special code that can be entered on a microsite where consumers can choose from two options: request the missing square for themselves, or enter a note and address for a recipient who will recieve the "last square" in the mail.Continue reading...
Posted by Mark J. Miller on July 9, 2013 10:42 AM
Kanye West already has his own fashion label, but that's not holding him back from sharing his creative juices with others. Via a not-so-sly photo on Instagram, French fashion firm A.P.C. made its collaboration with the music artist public. West will design a capsule collection consisting of a T-shirt, jeans and a hoodie, Vogue reports.
The hip hop star, who has been spending a lot of time in Paris lately, will help launch the new line on July 14.Continue reading...
brands under fire
Posted by Sheila Shayon on June 20, 2013 01:42 PM
Google has three months to make changes or risk a fine of up to 150,000 euros ($201,100) and a second of 300,000 euros if it still fails to comply with the French Data Protection Act.
Last year, Google consolidated 60 privacy policies into one covering YouTube, Gmail and Google+ with no opt-out choice for users. Already wary, National European data protection regulators gave Google until February to propose changes—which it did not—resulting in the latest edict.Continue reading...
brands with a cause
Posted by Sheila Shayon on May 29, 2013 06:51 PM
Google and Ogilvy Paris would like to take partial credit for France recently passing a law legalizing same-sex marriage. Their contribution, the "first social same-sex marriage" initiative for gay couples allowed partners to get married via Google Hangout, which was created with the help of non-profit Tous Unis Pour L'Egalite (United for Equality).
The team produced a series of “social marriages” through a video-conferencing event presided over by a mayor in Belgium—not to mention a unique showcase of Google Hangouts' feature that lets up to 10 computers connect on a single call—providing witnesses for the joyous event and participation by family and friends not in attendance.Continue reading...
Posted by Sheila Shayon on March 22, 2013 04:19 PM
PPR, the multinational holding company that is home to brands including Gucci, Yves Saint Laurent, Stella McCartney, Alexander McQueen, Balenciaga, Bottega Veneta, Brioni and Sergio Rossi, is rebranding as Kering, indicative of a transformation from French conglomerate to internationally focused sportswear (encompassing its brands including Puma, Tretorn and Volcom) and luxury-goods group.
The new name, accompanied by an owl logo and tagline, "Empowering Imagination," is pronounced "caring." CEO Francois-Henri Pinault explains, "We are there to care for the brand and take care of the brand," the Wall Street Journal reports.
Pinault carries on his father’s legacy as founder with the new name, which a press release explains was inspired by family roots in France's Brittany region as "Ker" meaning home in Breton, with the action-associated "ing" implying "doing" and "going."
Manfredi Ricca, the managing director at Interbrand in Milan, commented to the International Herald Tribune that the new identity reflects an awareness that companies need “a strong angle on what they stand for,” both for consumers and for employees, to demonstrate their “overarching vision” and values.Continue reading...