Posted by Sheila Shayon on September 9, 2013 03:38 PM
The Latino community is the fastest-growing group in the US and is one of the most engaged when it comes to tech and mobile technology. The growing demographic revels in the latest digital trends and social media, making them a top priority for marketers and media. Now, tech news website CNET is planning to launch a Spanish-language edition of its site later this month, a project that was first announced earlier this year at the CBS Interactive Newfronts.
In partnership with Latin World Entertainment, the talent and marketing agency co-owned by entrepreneur Luis Balaguer and actress Sofia Vergara, the goal is to create marketing and sponsorship sales, provide talent and create content. Videos from CNET en Español will be available on AOL, Roku, Xbox, Blinkx, Samsung Smart TV and Panasonic Viera TVs.Continue reading...
Posted by Shirley Brady on August 11, 2011 09:00 AM
The U.K. considers social media clampdown as Prime Minister David Cameron admits police misread rioters and promises "swift justice" in House of Commons speech.
American Airlines revives plans for American Eagle spinoff.
AOL authorizes $250 million stock buyback program.
British Airways embarks on employee engagement program and digital recruitment.
Cisco sees results from John Chambers' strategic turnaround.
Coca-Cola launches "Future Flames" integrated London 2012 Olympics campaign in U.K.
Gawker's Gizmodo site won't face charges in iPhone 4 case.Continue reading...
Posted by Abe Sauer on April 20, 2011 04:00 PM
If the charts (above) that The Atlantic published online today are to be believed, then what we're seeing regarding Gawker's move to a new platform is the Laser Disk moment of online publishing.
Back in February, we chronicled the rage against the redesign by Gawker's readers, whose negative reaction would appear to be supported by the grim chart above. Denton, of course, begs to differ. Continue reading...
Posted by Abe Sauer on October 12, 2010 02:00 PM
Last night, future Hall of Fame NFL quarterback Brett Favre threw his 500th touchdown. The next closest quarterback is in the low 400s. He threw that touchdown against a team for which he played one year in 2008. Yet, the news surrounding Favre was all about a sports blog's accusations that Favre engaged in sexual harassment while on the New York Jets team. These accusations from Gawker Media's Deadspin blog against the legendary NFL icon raised an interesting questions about legacy and reputation... specifically, Deadspin's.Continue reading...
Posted by Sheila Shayon on July 13, 2010 01:00 PM
When your brand is build on being provocative and something of an iconoclast, you're going to go after other brands, including other iconoclasts. Which is what Jon Stewart's The Daily Show and Jezebel are doing.
Gawker's post-feminist blog recently accused Comedy Central's The Daily Show of being sexist by not featuring more women. Stewart swiped back on-air (see the 2:05 mark here) while his female staffers responded with a mocking note posted on the show's website.
It's all great for business as far as Gawker Media owner Nick Denton is concerned.Continue reading...
Posted by Shirley Brady on July 12, 2010 09:00 AM
In sad news for the Village People, the YMCA follows KFC, NPR and AARP in formally adopting its acronym and shedding three letters to become just the Y. Individual branches will still be known as "The YMCA of ____." (Update: Village People respond, more details here.)
BP shares rise on news it's making progress on oil spill containment but not making promises — and that it's rumored to be in talks to sell assets to Apache, and facing a possible ExxonMobil takeover bid. Louisiana is pitching BP on a scheme to get unemployed commercial fishermen back on the job.
Spain's octopus-predicted triumph over the Netherlands in the World Cup final drew Nelson Mandela to the closing ceremony while Uruguay's Diego Forlan won the Adidas Golden Ball (not the unpopular Jabulani) for individual achievement. A likely terrorist attack in Uganda killing at least 60 World Cup fans marred yesterday's celebrations.Continue reading...
Posted by Shirley Brady on June 7, 2010 04:25 PM
As expected, Apple unveiled the iPhone 4 today.
The big news: a slimmer design (yes, Gizmodo had it), one-tap video calling (or FaceTime, which it's promoting with a new commercial directed by British filmmaker Sam Mendes, above), multitasking, a high-resolution screen (which it's dubbing "retina display"), HD video recording and editing, a 5 megapixel camera with 5x digital zoom and LED flash, folders for some 225,000 apps, accessibility features, Bing and Google search, and more. New apps coming to the iPhone include Netflix, FarmVille and Guitar Hero.
The base price is $199 (16GB) or $299 (32GB), and it will be available in the U.S., France, Germany, Japan and the U.K. on June 24th. Watch a more in-depth look at the iPhone 4 after the jump.Continue reading...
Posted by Shirley Brady on May 18, 2010 07:58 AM
BP suspends marketing activity (but keeps up social media response) as Obama moves to name panel to investigate Gulf disaster. Other oil brands are staying resilient.
A coalition of America's largest food companies, including General Mills, ConAgra Foods, Kraft Foods, Kellogg, Coca-Cola, PepsiCo and Hershey, commit to taking 1.5 trillion calories out of their products by 2015 in an effort to reduce childhood obesity.
As the Ritz-Carlton prepares to take world's tallest hotel crown in Hong Kong, luxury hotels are booming in China.
European travel brands capitalize on ash cloud flight chaos.
Facebook on cusp of 500 million users.Continue reading...