2014 Brandcameo Product Placement Awards

china

The Week in China: Haagen-Dazs Moon Cake Mania, Yao Ming Nation, Minions and more

Posted by Abe Sauer on September 20, 2013 01:53 PM

China is the second largest economy in the world and every significant brand's future is impacted by its growth (or collapse)—but who's got the time?! Here's the week's reads that will make you look like a keen China observer in case you find yourself immersed in a cultural conversation.

This holiday week: Haagen-Dazs' moon cake madness… Yao Ming's unique net worth… Unicom iPhone sales… Tencent's market value… talking Bread Talk… carpeting China… online grocery sales… lagging e-vehicles… 4G… Italian shoemakers... and more.Continue reading...

brand news

In the News: Zynga, Penguin, Random House, Bitcoin and more

Posted by Dale Buss on July 2, 2013 09:13 AM

In the News

Zynga hires head of Microsoft Xbox as its new CEO.

Penguin and Random House merger complete.

Bitcoins see mainstreaming proposal by Winkelvoss twins of Facebook fame.

BF Goodrich introduces venture led by all-terrain tires.

Buffalo Wild Wings launches its own craft beer.

Chevrolet goes for heartstrings with advertising for new Silverado pickup.

Chipotle celebrates 20th anniversary with treasure hunt.

Chrysler reports best June sales in six years as Hyundai previews an all-time sales record.Continue reading...

brand news

In the News: Tumblr, P&G, Camel Cigarettes and more

Posted by Dale Buss on May 31, 2013 09:22 AM

In the News

Tumblr brings sponsored posts to users' feeds.

P&G lines up race for Lafley's successor.

Camel cigarette brand under fire for targeting kids. 

Caterpillar reaches tentative deal with union in Milwaukee.

Conde Nast opens up Vogue cafe in Dubai. 

DC Entertainment unveils new 75th anniversary Superman logo.

Dell proceeds with its buyout effort.

Fiat awaits court's verdict on share price before proceeding with Chrysler merger.

Jaguar speeds to early success with F-Type launch.Continue reading...

china

The Week in China: Apple Woes, KFC Chicken Donations, Spring Air's French Maids and more

Posted by Abe Sauer on April 26, 2013 12:45 PM

China is the second largest economy in the world and every significant brand's future is impacted by its growth (or collapse)—but who's got the time?! Here's the week's reads that will make you look like a keen China observer in case you find yourself immersed in a cultural conversation.

This week: Apple's slow(er) sales... Quake relief PR... Japan's sales woes... Electric vehicle hopes... Rolls Royce driving... Retail trends... China's oldest scissors maker... Ai Weiwei "snap bracelets,"... liquor ad increase... Boo-hoo Yahoo... Caterpillar... Airbus... Airline outfits... Desperate hotels... A giant rubber duck... and more.Continue reading...

china

The Week in China: Tomb Sweeping Day, Durex Orgies, Fixie Bike Bans and more

Posted by Abe Sauer on April 5, 2013 12:53 PM

Above, all of the name brand paper joss items available for this week's Qing Ming Jie or Tomb Sweeping Day when Chinese burn items to send to ancestors in the afterlife. Qing Ming is now big business.

China is the second largest economy in the world and every significant brand's future is impacted by its growth (or collapse)—but who's got the time?! Here's the week's reads that will make you look like a keen China observer in case you find yourself immersed in a cultural conversation.

This week: Apple still in trouble... China's anti-"fixie" rhetoric... infant formula saga... Celebrity China clout... PETA... counterfeit beer... Porsche... Startup Asia 2013... fly home to vote... "Baidu Glass"... W Hotels... McDonald's... Iron Man 3 to World War Z... cheap Bollinger... iPhone joss... "vulgar" Birkin brand... and more.Continue reading...

brand news

In the News: Apple, Discovery, Novartis and more

Posted by Shirley Brady on April 1, 2013 08:59 AM

In the News

Apple loses iPad Mini trademark, and finds a fan in Kim Jong-un as North Korea rattles saber and tensions rise with U.S., while increased China headaches include hacking threat and iPad regulation.

Discovery Communicationexpands global channel reach and launches scripted programming.

Novartis loses cancer drug patent battle in India.

Amazon buys Goodreads community-driven user reviews website.

AMC reveals new tagline and logo.

Armani hires Cate Blanchett for $10M campaign.

AT&T scores with March Madness Twitter campaign.Continue reading...

car talk

Auto Brands Keep 'Em Coming at New York Show

Posted by Dale Buss on March 28, 2013 06:32 PM

Because the Tri-State market is so demographically broad, automakers load up their car haulers for the New York International Show and bring every conceivable type of new vehicle—from inexpensive fresh production models to concept cars that would demand seven-figure prices if they were available—in an effort to leave no segment of the local market unturned and to impress the hordes of journalists who've assembled in the world media capital.

Given that the U.S. auto-sales recovery continues to gain some steam, it's no surprise that this year's show at the Javits Center has attracted one of the most impressive hauls of automotive hardware to the New York show that's been seen in several years.

Here's a brand-by-brand account of some of what news media have been seeing as the show prepares to open to the public:

Honda got tongues wagging this week with, of all things, a vacuum cleaner. HondaVAC debutes in the Touring Elite version of the 2014 Honda Odyssey as the brand ups the ante in the rolling-living-room segment. The device was developed with Shop-Vac and is comprised of a powerful vacuum, replaceable filter and canister bag with nozzle accessories neatly integrated into a dedicated space on the driver's side bulkhead of the rear cargo area, Honda explained.Continue reading...

brand news

In the News: Blackberry, Twitter, Chevron and more

Posted by Dale Buss on March 28, 2013 09:22 AM

In the News

BlackBerry reports surprise profit after cutting expenses.

Twitter ad revenue projected to approach $1 billion next year as report says it agreed to allow censorship in Russia.

Chevron cuts executive compensation after string of accidents.

Belgium looks to EU for copyright protection of Belgian chocolate brand.

Best Western opens luxury hotel in Haiti, the first U.S. brand to break ground there. 

CBS could make TV Guide Network an "ESPN of celebrity gossip."

Comcast scores court victory in Philadelphia.

New Dentyne Ice campaign gets its message across with icy alphabet.

EADS gets backing of makeover plan by shareholders.Continue reading...

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