brand news
Posted by Sheila Shayon on March 7, 2013 01:23 PM

Time Warner is spinning off Time Inc., turning the 90-year-old publisher of Time, People and Sports Illustrated into a separate, publicly held company worth as much as $3.2 billion.
"A complete spin-off of Time Inc. provides strategic clarity for Time Warner Inc., enabling us to focus entirely on our television networks and film and TV production businesses," said CEO Jeff Bewkes. "Time Inc. will also benefit from the flexibility and focus of being a stand-alone public company and will now be able to attract a more natural stockholder base."Continue reading...
More about: Media, Publishing, Digital, Time Warner, Time Inc., AOL, Meredith Corp., Jeff Bewkes, Laura Lang, Tim Armstrong, Warner Brothers, HBO, Fortune, Money, Time, Sports Illustrated, People, InStyle, Ladies’ Home Journal, Better Homes and Gardens
Posted by Sheila Shayon on January 10, 2011 05:30 PM
"Smart technology — really?" Jane Lynch, LG spokeswoman, quipped in a video that the brand brought to last week's Consumer Electronics Show tech confab in Las Vegas. "Just exactly what do you mean by smart technology? Smart like Einstein? Smart like LG products can read my mind? Are you telling me my refrigerator will know things, like what I'm craving right now?"
Yes, Sue — brands and tech just got a whole lot smarter and connected, as was amply in evidence on the show floor at CES 2011.Continue reading...
More about: CES, Technology, Consumer Electronics Association, Android, Apple, Atari, Audi, Blu-ray, Cisco, Comcast, Ford, GM, Google, LG, Microsoft, Motorola, NVIDIA, Polaroid, Samsung, Sleek, Sony, T-Mobile, Time Warner, Time Warner Cable, Toyota, Verizon, 50 Cent, Jane Lynch, Jeff Bewkes, Lady Gaga, Ludacris, T-Pain, TV Everywhere
video killed the _____ star
Posted by Sheila Shayon on January 7, 2011 04:30 PM

Just as Netflix is poised for aggressive international expansion, leveraging a business built the old-fashioned way — delivering DVD’s via snail mail — into a digitally diverse, button-clicking, multi-screen future, the true 800 lb. gorilla, Time Warner, is out to knock it off its perch.
Netflix has nearly leapfrogged to dominance in the online video subscription streaming service, finally besting Blockbuster, and partnering with any and all manufacturers making it virtually platform agnostic.
But can Netflix prevail against the 800 lb. gorilla incarnate, Time Warner? "It's a little bit like, is the Albanian army going to take over the world?" Bewkes commented to the New York Times. "I don’t think so."Continue reading...
More about: Netflix, Time Warner, Jeff Bewkes, CES, Comcast, Apple, Blockbuster, Boxee, CBS, Entertainment, Movies, TV, Video