Snoop Dogg Expands Brand with Women's Football Team

L.A. rapper Snoop Dogg may be best known for his tunes — he performed Thursday night at the Doritos Jacked six-story vending machine stage at SXSW — but the guy sure likes his sports. A few years ago, he started the Snoop Youth Football League to help get underprivileged kids playing the game. 

That little venture got him some good publicity when it launched but then caught him the other way back in November when the Pilson jets in Chicago had its players “banned from taking part in a playoff game,” allegedly because of a “$22,000 bill for the team's equipment (that) had been left unpaid.”

It may be a Dogg eat Dogg world, but he's not giving up on sports team ownership — Fuse TV reports that he's becoming a part owner of the Los Angeles Riderettes of the brand new Lady Arena Football League.Continue reading...