brand news
Posted by Dale Buss on October 10, 2011 08:59 AM
Netflix abruptly abandons plans to rent DVDs and kills Qwikster brand before it launches.
Disney CEO Bob Iger announces he will step down in 2015.
American Apparel finds new fans in Europe.
Apple iPhone pre-sale orders sell out, while overall iPhone sales may not be so rosy.
Chrysler plans to pare minivan offerings as part of brand rationalization and product-portfolio streamlining as the company winds up talks with UAW.
Conde Nast to develop video and online content.Continue reading...
More about: Brand News, American Apparel, Apple, Chrysler, Conde Nast, Detroit Lions, DeVry, Dexia, Disney, ESPN, Facebook, Fox News, GE, Geely, iPhone, Lucozade, LVMH, Microsoft, Monday Night Football, Netflix, Pfizer, Qwikster, Real Steel, Saab, Sbarro, Scania, Skype, Starbucks, Tata, Toyota, UAW, Walmart, Bob Iger, Justin Bieber
viral buzz
Posted by Abe Sauer on June 3, 2011 11:00 AM
Even thought it was posted on YouTube almost a month ago, on May 8, the new Lucozade campaign out of the UK is proving that the Evian babies aren't the only ones to achieve viral success with roller skates. Unlike Evian's roller skating babies, the Lucozade campaign may be actually driving sales.Continue reading...
More about: Viral, Advertising, Lucozade, Beverages, Campaigns, France, UK, US, Apple, Coca-Cola, Danone, Diet Coke, Evian, Faberge, Keystone Light
brand news
Posted by Shirley Brady on February 9, 2011 09:00 AM
Best Buy admits UK launch lacked impact.
Bridgelux raises $21M in funding.
CNN anchor says network is getting outFoxed in 2010 election prep.
Coca-Cola recognized for packaging design while Pepsi unveils "skinny can."
eBay prepares plan to help PayPal repel Google and Apple threats.
Facebook gains foothold in China with Hong Kong office.Continue reading...
More about: Brand News, Best Buy, Bridgelux, British Gas, CNN, Coca-Cola, Dove, eBay, Facebook, Farmville, Firefox, Fixodent, Fox News, French Connection, GLAAD, Kristin Chenoweth, Leaf, Levi's, Lloyds, Lucozade, Nissan, Nokia, OMD, Oxfam, P&G, Pepsi, Premier League Football, Reckitt Benckiser, Ricky Martin, Sainsbury's, UN, Unilever, World Food Program, Branded Entertainment, China, Digital Marketing, Packaging
brand news
Posted by Stephanie Startz on September 29, 2009 09:05 AM
Vodafone is third telecom retailer in Britain to negotiate a deal with Apple to sell the iPhone, but misses the holiday rush. [
Times of London]
Meanwhile, O2 braces for a flood of departing customers. [Telegraph]
BNP Paribas has a change of heart and decides to reimburse French government €4.3 billion bailout advance. [Times of London]
UBS might sell Paine Webber to cut ties with the Swiss government and buy out of bad deal, to return to health within a year. [NY Times]
Barclays is in negotiations to purchase the banking division of Standard Life, in a deal valued between £200 to £300 million. [Times of London]
Pepsi furthers its investment in India, focusing on youth market. [Warc]
(More headlines: Virgin on the LSE, Verizon on MTV, Lucozade in China.)Continue reading...
More about: Newegg, Walt Disney Company, Nokia, Dopplr, Xerox, ACS, Langham Hotels, Goldman Sachs, Lucozade, Gatorade, Red Bull, Powerade, Verizon, MTV, The Hills, The City, Virgin Media, Pepsi, Barclays, UBS, Paine Webber, BNP Paribas, Vodafone, Apple, iPhone, O2
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