Interbrand IQ: The Best Asian Brands Issue

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Headline Roundup: Failure Is An Option

Posted by Sara Zucker on March 15, 2010 06:42 AM

Exxon changes its brand strategy by tapping unique places to find oil. [CNN Money]

Barnes & Noble is trying hard to find sales in the recession. [LA Times]

Palm has good products but isn't a strong competitor for smartphones. [Boston Herald]

Facebook photo albums are putting printing websites out of business. [Washington Post]

Luxury accessories brand MCM is undergoing a makeover for the Asian market. [WSJ]

Music labels may become obsolete, but syncing music is still a pain. [NY Times]Continue reading...

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