Best Global Green Brands 2013

luxury watch

New York Looking to Hold Buyers More Accountable in the War Against Counterfeit Luxury Goods

Posted by Mark J. Miller on June 13, 2013 01:54 PM

New York City loses $1 billion a year in tax money thanks to counterfeit goods being sold on its streets. At least that’s what one City Council member is saying to help promote her bill that would have police arresting those who buy the products as well as the those who sell them, according to the Associated Press.

The plan, which will be addressed at a public meeting on Thursday and is expected to come to vote in the next few months, is to have the buyers of fake Pradas, Chanels and other luxury goods either fined $1,000 or put in jail for a year.

Mayor Michael Bloomberg’s administration is planning to oppose the bill, the New York Post reports, because the size of the fine would keep tourists from buying pretty much anything. Plus, it wouldn’t be good PR to have images of tourists in jail floating around.Continue reading...

media brands

Does the Bloomberg Terminal Scandal Undermine the Bloomberg News Brand?

Posted by Sheila Shayon on May 13, 2013 10:55 AM

Reports broke late last week alleging that Bloomberg reporters were using the Bloomberg terminal to track (some might say stalk) employees at its financial services clients such as Goldman Sachs and JPMorgan, all the way up to high-profile individuals such as Ben Bernanke and Tim Geithner — even, apparently, the new company's namesake founder, Michael Bloomberg. 

Following a company-wide email on Friday and a Buzzfeed report that this ability was disclosed by a Bloomberg TV reporter two years ago, Bloomberg L.P. CEO Dan Doctoroff acknowledged in a story published by the Wall Street Journal on Sunday that the a firewall should have prevented its journalists from accessing such user data long "earlier":Continue reading...

road warriors

Citi Bike Makes its Debut in New York City to Cheers and Jeers

Posted by Sheila Shayon on May 3, 2013 03:37 PM

New York City’s Citi Bike bike share program is finally ready to launch, with 6,000 bikes and 330 docking stations spreading in Brooklyn and Manhattan, but plenty of New Yorkers have already found something to complain about. 

The just-placed docking stations are causing parking and delivery problems for residents and business owners. According to CBS Local, drivers are being forced to stall their vehicles in no standing zones while others have noted that the docking stations block loading docks and drop-off points. “I don’t know how we’re going to be able to operate really now effectively. It’s sad, dramatic negative impact,” Carlo Giurdanella, owner of Bella Tile told CBS. 

'Installation frustration' is just the beginning of the gripes that city-dwellers have with the bike share program. It's been noted that the Citi Bike rules include a statement about overweight riders, effectively banning persons over 260 pounds from using the bicycles. Appalled by the statement, many are calling the program discriminatory and the rules unfounded.Continue reading...

brands under fire

Big Tobacco's Label Appeal is Denied as NYC Tries to Change Legal Smoking Age

Posted by Mark J. Miller on April 23, 2013 02:50 PM

Cigarette warning labels haven’t changed a bit in the last 30 years, despite lots of data being unearthed in that time on the dangers of smoking and plenty of efforts by the government and consumer groups to have those labels changed. The main reason no change has occurred is because of the undying efforts of Big Tobacco’s legal departments. 

Those departments took a hit Monday when the Supreme Court rejected Big Tobacco’s efforts to challenge a 2009 federal law “that requires graphic warning labels on cigarettes and expanded marketing restrictions on tobacco products,” the Wall Street Journal reports.

This doesn’t mean that smokers will soon be carrying around cigarette packs with gruesome images such as a sewn-up cadaver, a crying woman who apparently has lung cancer, smoke coming out of a man’s trachea, and other such unpleasant sights. It will take time to get new images approved and they will likely go through their own legal challenges along the way. Plus, last August, the US Court of Appeals for the District of Columbia Circuit “ruled that the proposed labels violated the tobacco industry's free-speech rights under the First Amendment,” the Journal reminds. The Obama Administration later said “it wouldn't mount a further legal defense of the labels, leaving the agency to consider new proposals."Continue reading...

truth in advertising

NRA Tries to Burnish Mayors' Brand by Questioning Ad's Authenticity

Posted by Abe Sauer on April 17, 2013 01:07 PM

"Acting!" That's the NRA's much anticipated response to New York City Mayor Michael Bloomberg's "Mayors Against Illegal Guns" ad featuring a gun owner who admits to supporting comprehensive background checks for gun purchases.

The NRA claims that because the organization will not give out the name of the ad's star, he must be an actor. Also, because he's mishandling the gun in the ad—something no real pro-gun owner would ever, ever do—he must be a plant. Now one blog is offering a bounty on the actor's identity to prove the NRA correct.

It's the latest turn in the increasingly petty back and forth between gun rights and gun control advocates.Continue reading...

brand news

In the News: Honda, FDA, Michael Bloomberg and more

Posted by Alicia Ciccone on March 26, 2013 09:28 AM

In the News

Honda has the best brand image, according to a Kelly Blue Book study.

FDA abandons graphic cigarette warning labels in favor of new approach.

NYC Mayor Michael Bloomberg launches $12 million ad campaign against the NRA.

Amazon is the most visited online retailer in Europe.

Boeing's Dreamliner completes first flight test since being grounded.

With 1 million users, Fitocracy users are more engaged than any social network besides Facebook.

GQ allows users to personalize its iPad app with MyGQ technology.Continue reading...

long arm of the law

Losing Big Soda Battle, Bloomberg Turns To Tobacco Ban

Posted by Mark J. Miller on March 19, 2013 12:29 PM

When New York City Mayor Michael Bloomberg steps down from his current job on January 1 of next year, he might want to go find employment with a vice squad. Bloomberg was dealt a recent blow when his move to stop New Yorkers from purchasing oversized sodas was struck down by the court, but never one to give up, he's now got his eyes on controlling cigarette sales in the Big Apple.

The mayor on Monday introduced proposed legislation that would require New York cigarette sellers to hide cigarette packs from consumers so the brands aren’t given any free advertising and consumers don’t break down at the point of purchase and pick up a few smokes. The mandate is similar to one recently proposed in Singapore, to the dismay of Big Tobacco.Continue reading...

brand news

In the News: Adidas, Disney, Old Spice and more

Posted by Shirley Brady on March 11, 2013 08:45 AM

In the News

Adidas aims to outrun Nike with bouncier shoes (Boost), Google ad test and increased soccer focus as Confederation Cup and FIFA World Cup loom, while Nike feels the heat in China.

Disney's Oz: The Great and Powerful wins weekend box office, marking a comeback for Disney's studio arm.

Old Spice introduces wolfish marketing director to boost men's animal magnetism.

America's Brand USA global marketing arm expands reach with $200M boost and German campaign.

Apple CEO Tim Cook may testify in e-book antitrust suit.

Beam looks past corruption scandal with new brand strategy in India.

Bumblebee and Chicken of the Sea expand U.S. tuna recall.Continue reading...

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