long arm of the law
Posted by Mark J. Miller on November 1, 2013 05:48 PM
New York City Mayor Michael Bloomberg took cigarette smoking out of the city’s bars and restaurants 10 years ago. Now he’s going to take them right out of the hands of New Yorkers who happen to fall below the age of 21.
The New York City Council voted Wednesday to raise the purchase age for tobacco product to 21. Bloomberg is expected to sign it into law and, once he signs, smokers in their late teens and early twenties will have 180 days to buy up as many cartons as they can before the law goes into effect.
"By increasing the smoking age to 21, we will help prevent another generation from the ill health and shorter life expectancy that comes with smoking," Bloomberg said in a statement on Wednesday, according to CNN.Continue reading...
Posted by Sheila Shayon on October 31, 2013 11:22 AM
L'Oréal Paris has found an unlikely partner in the pursuit of beauty—the Metropolitan Transit Authority. The pair have teamed up to host L'Oréal Paris' Intelligent Color Experience vending machines inside a New York City subway station that allows any straphanger to stock up on beauty items on-the-go.
Running in the 42nd Street-Bryant Park station between Nov. 4th and Dec. 30th, the intelligent vending machines actually scan a user's outfit to detect colors and style, in turn suggesting beauty products that "match or clash." Users can purchase items with a credit card, or if they choose not to buy on the spot, can email the look to themselves.
As more brands explore interactive shopping experiences through experiential marketing, L’Oréal’s latest offers a “real-life experience through technology,” Marc Speichert, CMO L’Oréal Americas, told the New York Times. “What’s amazing with the technology is that we’ll have the ability to measure the level of engagement," he said, based on “the number of people who pass by, the number who interact with each screen, the number who leave their information.”Continue reading...
Posted by Dale Buss on October 30, 2013 09:22 AM
Amazon rolls out Kindle MatchBook program that bundles print books with discounted e-books.
Dell is officially private.
Twitter rolls out richer feed with videos, images.
AT&T puts Halloween twist on "It's not complicated" campaign with cute kids.
Barnes & Noble turns out new, lighter Nook Simple Touch GlowLight.
BlackBerry met with Facebook on potential bid.
British American Tobacco apoligizes for advertising e-cigarette brand in kids' app.
CBS said to be developing streaming news channel.
Chevrolet faces "B Strong" backlash.
Chrysler profits are boosted by pickups and SUVs.
Comcast's rebranded Xfinity TV Go app will stream like TV from anywhere.
Facebook reportedly offered $1 billion to buy Snapchat.Continue reading...
brands with balls
Posted by Mark J. Miller on October 17, 2013 05:59 PM
Famous, elusive British graffiti artist Banksy, who has previously tweaked such brands as BP and the Simpsons, has been roaming the streets of New York for the past few weeks and Mayor Bloomberg, a major donor to the arts, is not too happy about his unlawful artwork.
"Nobody’s a bigger supporter of the arts than I am. I just think there are some places for art and some places where — no art,” the Mayor said, calling the nameless artist a vandal.
Someone else who probably isn't too happy with Banksy is McDonald's, as the artist and his assistants have been stopping by NYC locations of the Golden Arches with their very own iteration of its Ronald McDonald statue in tow. This one has whopping big feet that a Banksy assistant (playing the role of a down a the heels—literally—shoeshine boy) sits by and buffs the iconic clown's shoes.Continue reading...
sip on this
Posted by Mark J. Miller on July 30, 2013 03:42 PM
Michael Bloomberg, the mayor of New York City, has been dealt yet another blow on his warpath to ban oversized, sugary drinks. The four judges from New York state's Supreme Court Appellate Division unanimously ruled Tuesday that the city’s attempt to stop larger-size sodas from being sold in the Big Apple’s restaurants is unconstitutional.
Mayor Bloomberg, who has taken on the cause personally, is prepared to carry on the fight to ban sodas 16 ounces and larger from being sold in NYC eateries. "Today's decision is a temporary setback, and we plan to appeal this decision as we continue the fight against the obesity epidemic," Bloomberg said in a statement.Continue reading...
brands under fire
Posted by Sheila Shayon on July 29, 2013 05:32 PM
And the wage wars continue. Hundreds of workers at fast food chain outlets across New York City took to the streets Monday to strike for higher wages, demanding the standard wage be raised to $15 per hour, more than twice the $7.25 minimum wage that fast food employees currently earn.
Organizers from New York-based Fast Food Forward said the strike affected around 60 restaurants operated by McDonald's, Wendy's, KFC and Burger King. "A lot of the workers are living in poverty, not able to put food on the table or take the train to work. They are striking because they can't continue to maintain their families on the wages they're being paid in the fast food industry, said director Jonathan Westin, according to AFP.
Protests are scheduled to take place this week in Chicago, Detroit, Flint, Mich., Kansas City, Milwaukee and St. Louis. "It will be by far one of the biggest actions (in the sector) this country has seen so far," Westin predicted.Continue reading...
brands with balls
Posted by Abe Sauer on July 25, 2013 11:23 AM
What's more shameless? Candidate for New York City Mayor Anthony Weiner becoming embroiled in another sexting scandal, or Spirit Airlines using Anthony Weiner's sexting scandal for another promotion?Continue reading...
Posted by Sheila Shayon on July 16, 2013 02:12 PM
A darling amongst startups, now five-year-old online-accommodation rental service Airbnb has a $2.5 billion valuation, 600 employees worldwide, and is adopting a slower international roll-out strategy to avoid the pitfalls of ‘hyper-growth.’
CEO Brian Chesky moved aggressively to build an international team and by 2011 had opened close to a dozen international offices with country managers and was in 30,000-plus cities by the end of 2012, spawning copy-cats in Asia and Europe.
Now the brand is reorganizing its international operations, centralizing them in a yet-to-be-named European hub (rumored to be Dublin) and assigning new roles to current employees, with staff split into two groups, "customer experience" and "local," with the latter focused on hyper-local opportunities such as the coming Winter Olympics in Sochi, Russia.Continue reading...