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mobile brands

Facebook Phones Home With Mobile Launch on AT&T and HTC

Posted by Sheila Shayon on April 4, 2013 06:41 PM

It’s here, and it’s not just a phone. Facebook's highly anticipated event today confirmed swirling rumors that the social network would release a product closely tied to a mobile device, and that product is Facebook Home.

"We asked ourselves if sharing and connecting are what matter most, what would your phone be like if it put your friends first?" Facebook stated. "Our answer is Home. Home isn't a phone or operating system, and it's also more than just an app. Home is a completely new experience that lets you see the world through people, not apps."Continue reading...

brand news

Brand News: NASCAR PR Crisis, Dish Network Daytona 500 'Memoriam' TV Ad

Posted by Shirley Brady on February 24, 2013 11:06 AM

NASCAR brand refresh thwarted by P.R. crisis and YouTube takedowns after Saturday's fan-injuring accident during Nationwide race, while Danica Patrick is poised to make history as first female driver in pole position at Daytona 500. Dish Network, meanwhile, released "Memoriam" Daytona 500 campaign yesterday for its Hopper ad-skipping feature, a campaign that Fox has refused to run and Dish is trying to circumvent.

Microsoft joins list of hacked brands as Internet Explorer 11 rumored and Toyota Racing creates trackside app for Microsoft Windows 8.

Huawei unveils "Make it Possible" global branding campaign for Ascend P2 at Mobile World Congress, where Orange unveils own-brand 4G smartphone.

Coca-Cola forms major co-branding partnership in the Middle East.

Donald Trump tells the Financial Times his brand is worth $8 billion.

Dunkin' Donuts tops Brand Keys loyalty index for seventh straight year.Continue reading...

brand news

In the News: BBC, Facebook, GM and more

Posted by Shirley Brady on November 22, 2012 09:02 AM

Happy Thanksgiving to our American readers! Businesses prepare for Black Friday rush as record number of US retailers (including strike-threatened Walmart, Kmart, Target and Toys R Us opening on Thanksgiving) and consumer sentiment remains "shaky." Google notes American Thanksgiving with homepage logo nod to Macy's parade (above) and a round-up of holiday links.

Apple must disclose HTC deal to Samsung.

BBC praised for appointing outsider — Royal Opera House CEO Tony Hall — as director general.

BlackBerry 10 prep revs up RIM outlook.

Coca-Cola enters F1 with Burn energy drink brand sponsoring the Lotus racing team.

Facebook proposes to ends voting that gives users a collective ability to nix privacy policy decisions.

GE retired CEO Jack Welch "unretirement" makes cover of Bloomberg Businessweek.Continue reading...

retail watch

eBooks Across the Pond, Tesco Saddles Up With Mobcast

Posted by Sheila Shayon on September 5, 2012 01:02 PM

Supermarkets have become major players in the retail sale of books, movie and TV DVDs and music and are now buttressing their position in digital consumption through vendor acquisitions.

As Amazon and Barnes & Noble reach across the pond, preparing to launch more services and devices in the UK and Europe, Tesco is stepping up its own territorial imperative with the $7.2 million purchase of white-label digital bookseller Mobcast. "The acquisition further strengthens Tesco’s digital entertainment offer, following the purchase of movie and TV streaming service blinkbox in 2011 and personalised internet radio service WE7 in June 2012," the company commented in a press release.

According to Mobcast, e-Book sales via portable devices are projected to reach nearly $10 billion globally by 2016, three times expectations for 2012, with close to 30% of e-books purchased on tablets, 15% on smartphones and 55% on e-readers. And while Tesco accounted for 10.7% of UK entertainment sales this spring, Amazon gained a 21.1% share according to British trade journal The Bookseller.Continue reading...

brand news

In the News: Microsoft Tablet, Kirin, Dr Martens and more.

Posted by Shirley Brady on June 18, 2012 08:50 AM

In the News

Microsoft will announce Monday a plan to sell tablets under its own brand, in a challenge to Apple's iPad, while Amazon reportedly plans to launch cloud music service in July to rival iTunes.

Kirin Holdings agreed to pay $200.9 million Australian dollars (US$203.4 million) for the shares it doesn't already own in Australian boutique brewer Little World Beverages, as Japanese companies expand offshore to combat flagging domestic demand.

Dr Martens owners seeks up to £200m from potential buyers.

AirAsia plans to follow Virgin model with brand extensions.

Android relaunches user interface.Continue reading...

mobile commerce

Barclays Expands Mobile Payments to Credit Cards

Posted by Sheila Shayon on April 19, 2012 01:27 PM

Barclays continues to innovate by taking a leading role in mobile payments in Europe. Having just launched the Pingit mobile payments app, it's now bringing contactless payments to Barclaycard, the UK's first credit card. Now, its 12 million Visa Barclaycard credit card customers can look forward to PayTag, a free sticker that enables mobile contactless transactions at more than 100,000 terminals. 

The easy-to-use PayTag sticker aims to spur the usage use of smartphones for small purchases, increasing the reach of the Quick Tap NFC (Near Field Communication) service the bank operates in partnership with mobile network operator Orange.Continue reading...

brand bites

Brand Bites: Monty iPython App, Huggies vs Dads, and Lenny Kravitz Digs Water

Posted by Abe Sauer on March 9, 2012 11:55 AM

Hark! It's Monty Python's new iPad app.

Below, watch the Huggies commercial that has dads up in arms, and more.Continue reading...

brand news

In the News: Samsung, Burberry, Wikipedia & more

Posted by Dale Buss on January 17, 2012 08:50 AM

In the News

Adidas taps Katy Perry for new campaign.

AFL-CIO launches image campaign.

Airbus posts record sales.

American Airlines stops flying to India, sacks 150 workers.

AOL leads companies testing crowdsourcing.

Apple expands iTunes Match, reportedly preps interactive textbooks for the iPad, while pre-earnings valuations vary.

BASF halts its genetically modified products in Europe, including its Amflora potato.

Beats Electronics breaks up with Monster.

Beyonce accused of skin-lightening in album promotion, gives first post-baby interview.

BlackBerry-maker RIM criticized by analysts for PlayBook incompatability.

BMW recalls 89,000 Mini vehicles.

Burberry quarterly profits jump 22%.

Carnival faces heat in wake of Italy shipwreck, its worst accident in 40 years, as environmental fears mount and cruise industry is rocked.

M&M's will introduce a sixth candy character — Ms. Brown — in its Super Bowl commercial, while Kia plans 60-second commercial with Adriana Lima and Motley Crue, in keeping with trend to longer Super Bowl spots.Continue reading...

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