Posted by Sheila Shayon on January 22, 2013 04:04 PM
The editor of The Financial Times has announced big changes at the paper, reflecting how digital is continuing to transform even the most venerable and longstanding European-based news media titles.
An email by editor Lionel Barber to his staff announced that the news organization would cut 35 jobs, relegate print second to digital and hire 10 digital journalists as “old titles” like the FT continue to be “routinely disrupted by new entrants such as Google, LinkedIn and Twitter.”
The strategy signals a “big cultural shift for the FT that is only likely to be achieved with further structural change,” Barber’s email continued. Journalists need to become “content editors rather than page editors," he said. "We must rethink how we publish our content, when and in what form, whether conventional news, blogs, video or social media.”Continue reading...
Posted by Sheila Shayon on March 17, 2011 04:00 PM
The New York Times today announced the news its fans and subscribers have been waiting for — the terms of its so-called paywall.
The Times will begin charging frequent users of NYTimes.com $15 a month for web-only access (or $20/month for web and iPad access, and $35 "all access") on March 28. The subscription plan will allow readers 20 articles a month free, and print subscribers will have unlimited access.
The new digital monetization strategy's goal: “to draw in subscription revenue from the most loyal readers while not driving away the casual visitors who make up the vast majority of the site’s traffic,” according to the Times' Media Decoder blog.Continue reading...