Interbrand IQ: The Best Asian Brands Issue

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brand news

In the News: Twinkies, BP, GM and more

Posted by Dale Buss on November 19, 2012 08:59 AM

In the News

Hostess liquidation sees opportunists stock up on Twinkies as future of its brands hangs in balance and unions cling to hope of a buyer.

BP seen as takeover target now, as valuation slides.

GM opens $1.3 billion China plant for Baojun budget brand.

Ben & Jerry's turns fans' Instagram pictures into ads.

CCTV ad haul for Chinese television bodes well for economy.

Cisco to buy networking-hardware company Meraki for $1.2 billion.

Citigroup to cut more jobs.

Dish Network is frustrated in dream of breaking into wireless.Continue reading...

brand news

In the News: AppSung, Facebook, WikiLeaks and more

Posted by Shirley Brady on August 17, 2012 08:50 AM

In the News

Apple and Samsung urged to make peace by patent trial judge.

Apple retail chief rehires employees he "mistakenly" fired, as brand's vision for TV set-top box becomes clearer.

Samsung launches Galaxy Note 10.1 in three major markets.

WikiLeaks' Julian Assange gets caught in a diplomatic stand-off as Ecuador offers him asylum.

Facebook shares drop to lowest point yet.

Best Buy founder presses his case for company takeover.

Budweiser sponsors Jay-Z documentary.

Heineken reportedly in talks with F&N to raise APB bid.

Macy's sues JCPenney over Martha Stewart deal after suing Stewart.

Nestlé loses bid to prevent sales of rival coffee capsules.Continue reading...

brand bites

Brand Bites: Old Spice Man Video-Bombs Other Commercials

Posted by Abe Sauer on February 3, 2012 11:46 AM

Old Spice Man is back — this time, it's Terry Crews — in a trio of commercials directed by comic writers Tim Heideker and Eric Wareheim from Tim and Eric Awesome Show, Great Job! 

Crews video-bombs other P&G brand spots: for Charmin, Bounce and, for fun, a vending machine full of snacks.Continue reading...

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