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Google Glass Foes Highlight Rising Privacy Concerns

Posted by Sheila Shayon on April 3, 2013 11:15 AM

Six European nations are challenging Google's privacy policies it emerged on Tuesday—just after the announcement that its privacy director was stepping down. Later this year, when Google Glass hits the market, privacy issues are already emerging as Google’s wearable tech, estimated retail price $1,500, brings seismic change to the scientific landscape and to what's possible with personal computing.

Google, on the defensive, argues that its already-filled "Glass Explorer" program of Google Glass public beta-testers "will give all of us the chance to be active participants in shaping the future of this technology, including its features and social norms."Continue reading...

brand news

In the News: Kia, Zipcar, Nivea and more

Posted by Dale Buss on January 2, 2013 09:02 AM

In the News

Kia names first non-Korean as president and integrates Google Maps.

Avis to acquires Zipcar brand for $500 million.

Nivea woos investors as CEO admits Rihanna was the wrong brand ambassador and brand returns to NYC's Times Square as New Year's Eve event sponsor.

Amazon apologizes for Christmas Eve outage.

American Girl's 2013 Girl of the Year doll addresses U.S. arts education cuts.

Apple sees its store in Paris robbed.

BBC Worldwide appoints chief brands officer.Continue reading...

tech innovation

Google Reveals First Tablet, Streaming Media Player & $1,500 Project Glasses

Posted by Sheila Shayon on June 27, 2012 06:20 PM

The Google I/O three-day annual developer event in San Francisco today kicked off with a slew of product news.

Google is expanding its Nexus sub-brand of smart products from an Android phone (with Samsung, unveiled in October) to a streaming media player and the product that garnered the most buzz today: its first tablet, Nexus 7, a 7-inch device co-developed with Asus.

Nexus 7 is a bigger challenge to Amazon's 7-inch Kindle Fire than it is to Apple's iPad. The tablet costs $199 (8GB) or $249 (16GB) and is available to purchase now, with shipping starting in July.Continue reading...

tech innovation

Oakley Aims to Give Google Glasses Some Competition

Posted by Mark J. Miller on April 20, 2012 09:57 AM

Headphone lines are running into every ear and the world is constantly staring into its smartphones, seemingly hoping to be sucked into a virtual mobile world. It does not seem that anyone wants to go without their data at any second of their lives. After all, it could be crucial to know the so-called “Nasty Factor” of a pitch as it happens in the fifth inning of a game in April or to see a celebrity Twitter spat unfold in real time.

The good folks at Google and Oakley want to help you, the teeming data-driven masses, see just what is shaking at all times. Google’s “Project Glass,” which quickly became nicknamed Google Glasses, got some publicity recently when it emerged that the company was developing specs that would allow for data to be projected onto the lenses. Now Bloomberg is reporting that Oakley — also making some noise as an official sponsor of the London 2012 Summer Games — has been working on a similar product since 1997.Continue reading...

tech innovation

Into the Looking Glass: Google Envisions a Day Made of Project Glass

Posted by Shirley Brady on April 4, 2012 11:33 AM

Remember all the buzz about Google Googles, using pictures to search the web? The company today unveiled an Augmented Reality spin of the concept out of its R&D lab: Project Glass, which embeds the web in a modern-day spin on x-ray specs. It's purely spec-ulative, but gives a fascinating view of how Google envisions the future. So get ready for voice-controlled instant notifications in your field of vision.

Google described the AR glasses as: "We believe technology should work for you — to be there when you need it and get out of your way when you don't. A team within our Google[x] group started Project Glass to build this kind of technology, one that helps you explore and share your world, putting you back in the moment. Follow along with us at http://g.co/projectglass as we share some of our ideas and stories. We'd love to hear yours, too. What would you like to see from Project Glass?"Continue reading...

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