celebrity brandcasting
Posted by Sheila Shayon on September 20, 2012 11:46 AM

As if the wired world we’ve woven isn’t busy enough, one in a growing trend of celebrities turned entrepreneur, British comedian Ricky Gervais has just launched Just Sayin’, a voice-based social app for the iPhone.
As Instagram is to photos, "as Twitter is to newsprint," Just Sayin’ wants to be for voice. “Basically, voices have to be part of this new media we’re inventing...Everyone has an opinion. And there’s no better way to express your own opinion than in your own voice,” commented Gervais to the New York Times.
The creator and star of the original The Office is an investor in and creative director of the app, which lets users share voice- and video-based messages via iPad, iPhone, or iPod touch — and yes, it's coming to Android devices later this year — all shareable on Twitter and Facebook.Continue reading...
More about: Ricky Gervais, Social Media, Apps, Celebrities, Social Marketing, CloudTalk, iPhone, Mobile, Twitter, Netflix, Podcasting, Audio
brand news
Posted by Dale Buss on January 13, 2012 09:03 AM

Apple suspends iPhone 4S sales in China after riot breaks out at Beijing launch.
Delta eyes bid for American Airlines, AFP says, and so do others.
MetLife cuts 4,300 jobs as company exits mortgage business.
BMW and Daimler plan to raise U.S. output.
Bank of America ponders retreat from some regions of U.S.
Best Buy sees fallout from holiday delivery foul-up.
CBS talks with David Letterman about a new contract.
CVS Caremark settles deceptive-pricing charges.
Chipotle plans to open second ShopHouse Asian restaurant.
Coca-Cola expands social marketing to Tumblr.Continue reading...
More about: Brand News, American Airlines, Apple, AT&T, BMW, Bank of America, Best Buy, CBS, CES, CVS Caremark, Chipotle, Coca-Cola, Daimler, Delta, Diamond Foods, FIFA, Food Lion, GM, Golden Globes, Hulu, IBM, Mad Men, MetLife, Minute Maid, Nestle, Newsweek, New York, Nokia, PepsiCo, SAP, Sears, ShopHouse, Subway, Tesco, TiVo, Tropicana, Tumblr, Twitter, Walmart, Women's World Cup, Michael Bloomberg, Ricky Gervais, David Letterman, Indra Nooyi, Michelle Obama, Julie Roehm, China
brand bites
Posted by Abe Sauer on June 10, 2011 12:00 PM
Old Navy's sense of humor has gotten a lot sharper since its days giggling about passive-aggressive mannequins. In several viral videos that don't even mention Old Navy at all, the HQ of things with cargo pockets takes, and lands, a few shots at conventional fashion.
Better yet are the comments, proving a few people didn't get the memo.Continue reading...
More about: Brand Bites, Aldo, American Crossroads, Anthony Weiner, Apple, Bing, Enstrom, Microsoft, Nike, Old Navy, PETA, Pink, Ricky Gervais, Ronaldo, Spirit Airlines, Verito
brand news
Posted by Dale Buss on January 18, 2011 09:00 AM

Apple's Tim Cook steps into the spotlight as Steve Jobs goes on his second cancer-related medical leave.
Blockbuster seeks more cash from creditors.
Cheezburger Network raises $30M from investors.
Citigroup appears to have turned the corner.
Discovery resurrects former health channel that made way for the Oprah Winfrey Network.
Facebook suspends phone and address-sharing feature, spurs ad spending to est. $3B this year.Continue reading...
More about: Brand News, Adidas, Apple, Cheezburger Network, Discovery, Disney, Facebook, GE, Golden Globes, Goldman Sachs, HP, Kraft, Lexus, Massmart, MLK Day, Nokia, OWN, Oprah Winfrey Network, Roku, Starbucks, Toshiba, Twitter, UBS, Unilever, Walmart, Wal-Mart, Wealth TV, YouTube, China, Ricky Gervais, Howard Stern, Oprah Winfrey, Regis Philbin, Steve Jobs, Tim Cook