Posted by Dale Buss on October 29, 2013 09:23 AM
Apple sees profits fall despite higher sales of iPhones and offers disappointing holiday forecast.
Red Bull is subject to big wrongful-death suit.
Sears considers spinning off Lands End unit.
Air Serbia launches in Europe.
Boeing considers non-union plant for 777x.
Burger King may rescue corporate cousin Heinz after McDonalds ketchup snub.
Consumer Reports drops Toyota Camry from its recommended list over crash test.
GM lifts Opel marketing in Russia.
Google amends EU antitrust proposals as it looks to triple number of Glass testers and prepares to launch smartwatch.
Guess signs first Indian model, Priyanka Chopra, as new brand ambassador.Continue reading...
Posted by Mark J. Miller on September 25, 2013 08:02 PM
When flying with budget airline Ryanair, passengers are far, far away from those "friendly skies" that United has been talking about for all these years. While its on-time ratings have been good, its customers are getting sick of rude employees and paying fees and fines for insignificant issues, such as showing up without boarding passes or having bags that are minutely oversized.
“I have seen people crying at boarding gates,” Owen O’Reilly, a shareholder, told Reuters. “There is simply something wrong there that needs to be addressed.”
The concerns came to a head last week when Britain’s top consumer magazine, Which?, published survey results that ranked the 28-year-old airline as the worst in customer service out of 100 top brands.Continue reading...
Posted by Dale Buss on July 23, 2013 09:14 AM
Taco Bell eliminates kids' meals.
JCPenney names former Kraft marketing exec Debra Berman as VP brand strategy.
Netflix sees subscriber growth fall short of expectations.
Al-Jazeera taps ABC veteran to run editorial operations in US.
Bentley invests heavily to boost UK car industry.
Chevrolet aims new Silverado ad at women, who buy 15 percent of pickups.
Cisco to buy cybersecurity firm Sourcefire for $2.7 billion.
Dell founder presses shareholders on his proposed buyout.Continue reading...
brands with balls
Posted by Mark J. Miller on July 18, 2013 01:42 PM
Europe’s largest and most outrageous airline, low-cost Ryanair, expects to carry 81.5 million passengers on its 303 planes this year, more than any other airline on the planet. Now the budget carrier plans to give other brands an opportunity to have their names be seen by millions of travellers.
The airline that operates more than 1,600 flights per day in 29 countries has announced that it will sell advertising space on the outer body of its planes, even if it is to other airlines such as British Airways or easyJet, according to a press release. After all, Ryanair says, those two aren’t even considered competitors: “We are Europe's only ultra-low cost airline and last year we carried more than them combined,” said Robin Kiely, head of communications at Ryanair. And it won’t break the bank to do it. The word is that it can cost as little as €20,000 ($26,180) annually and advertisers can buy into as little as just one plane.Continue reading...
Posted by Dale Buss on July 18, 2013 09:32 AM
CVS and Walgreens ban Rolling Stone over Tsarnaev cover.
Coca-Cola ad banned in UK over exercise claims.
Ryanair to sell advertising on planes.
Dell putting off vote today on founder's buyout proposal.
ArcelorMittal scraps steel project planned for India.
CBS markets new show using American flags as mouth gags.
Carrefour gains ground in France.
Eli Lilly plans to freeze wages to cope with patent cliff.
Ford makes inroads on Toyota in California.
Formula One CEO indicted for bribery.
Fox tries for comic-book comeback with movies.Continue reading...
Posted by Dale Buss on March 13, 2013 09:39 AM
FTC clarifies rules for social and mobile advertising.
Reader's Digest reports big gains among advertisers and readers.
Samsung deals with high expectations for Galaxy S IV as it outspends Apple on marketing.
BBC World News launches global marketing campaign.
Boeing gets FAA initial approval of battery fix for Dreamliner and wins $15 billion order from Ryanair for current 737 plane, report says.
Cadbury's Silk undergoing brand "renovation."
Chevrolet accelerates dealer infotainment training.Continue reading...
Posted by Dale Buss on February 27, 2013 09:09 AM
AB InBev fiercely denies allegations that it waters down Budweiser, as its earnings are boosted by U.S.
Twitter sees potential valuation soar as it mulls IPO.
Cablevision sues Viacom for making it run second-tier channels.
AMC is propelled by "The Walking Dead."
Apple is expected to address cash horde at annual meeting as it tries to crack India market with iPhone.
Asus plans aggressive push in U.S. PC market.
Boeing encounters lack of battery expertise as probe of Dreamliner drags on.
Facebook opens up its ad exchange to sell everything but Google.
GM CEO Dan Akerson requests no pay raise for second year in a row.
Huawei kicks off branding campaign at Mobile World Congress.
In-N-Out Burger is kept on track by heiress.
Kraft debuts theme of Velveeta as "liquid gold."
Macy's plans to intensify digital efforts and issues upbeat outlook.
Milwaukee Brewers renew deal with long-time sponsor Miller Lite. Continue reading...
Posted by Shirley Brady on June 21, 2012 08:51 AM
McDonald's UK will introduce Mad Men-inspired uniforms at London 2012 Olympics venue.
Kia Soul scores in J.D. Power auto quality study while Lexus repeats as #1 overall and Ford and Chrysler slip in key automotive rankings.
Starbucks to open first tea-only store under Tazo brand.
Facebook Credits system is being phased out for new payment platform, while IPO attracts Capitol Hill inquiry, "like" button migrates to third-party mobile apps, and unique visitors drop.
Apple fined in Australia for misleading iPad advertising.
BlackBerry-maker RIM downsizes workforce.
Cabot to buy Norit for $1.1 billion.
Cannes Lions announces winners for creative effectiveness, media, mobile and outdoor.Continue reading...