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Microsoft’s So.cl a Different Kind of Social Network

Posted by Sheila Shayon on May 25, 2012 03:02 PM

Microsoft's So.cl is described as “an experimental research project, developed by Microsoft’s FUSE Labs, focused on exploring the possibilities of social search for the purpose of learning.” Quietly debuting this week, it was previously to students studying information and design at the University of Washington, Syracuse and New York University, and originally called Tulalip. Facebook remains a log-in choice on So.cl but Twitter does not, replaced by Windows Live.

So.cl is now open to everyone, and as stated on their site, “We hope to encourage students to reimagine how our everyday communication and learning tools can be improved, by researching, learning and sharing in their everyday lives. So.cl is not meant to replace existing full-featured search and social networking tools. It is an experimental research project using a minimal set of features which help combine search with the social network for the purpose of learning.”Continue reading...

brand news

In the News: Zynga, BlackBerry, Kindle & more

Posted by Dale Buss on December 16, 2011 08:55 AM

In the News

Zynga prices IPO at $10/share (which CEO Mark Pincus played early). Its $7 billion valuation could lift all social gaming.

BlackBerry crisis mounts as troubled RIM co-CEOs announce they're deferring smartphone relaunch until late 2012.

Amazon reports selling more than 1 million Kindles a week.

Apple struggles to take a bigger bite of China.

Covidien to spin off pharmaceutical unit.

Dell abandons netbooks.

eBay counters Amazon's shopper incentive.Continue reading...

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