Posted by Shirley Brady on May 16, 2012 05:06 PM
Apple's next iPhone will have a bigger screen, sources tell Reuters.
JPMorgan faces FBI probe as shareholders sue the company and CEO Jamie Dimon over $2B loss.
Time Warner Cable and Viacom settle iPad dispute.
Air Pacific returns to Fiji Airways branding.
Ben Silverman's Electus details programming for YouTube's new food-centric Hungry channel.
Chevron benefits from Japan's shift away from nuclear.
Comcast launches Skype in select U.S. markets.Continue reading...
Posted by Dale Buss on January 25, 2012 06:02 PM
Overall, Kia has taken a back seat to sibling brand Hyundai in the U.S. market, but last year it earned some Super Bowl chops with its spot featuring animatronic stuffed animals. But it's hard to tell so far what Kia will be giving Big Game viewers this year, even with the brand teasing its upcoming spot featuring a motley crew that includes Motley Crue, mixed-martial-arts champion Chuck Liddell and champion bull rider Judd Leffer.
At least Kia executives have the sense to start the teaser, above, with a glimpse of Victoria's Secret model Adriana Lima.
Bridgestone has been nudging bits of its Super Bowl schtick out into public view, a combination of deadpan geek humor and breathless jock schlock.
The latest features pretend Bridgestone engineers and scientists and real-life jocks and ex-athletes including Tim Duncan of the San Antonio Spurs, fellow NBA-er Steve Nash and long-retired Dallas Cowboys quarterback and tier-one Fox Sports commentator Troy Aikman.Continue reading...
sports in the spotlight
Posted by Shirley Brady on March 31, 2011 04:30 PM
In a bid to lure younger viewers, Major League Baseball's new advertising campaign highlights humor over action, featuring players such as San Francisco Giants pitcher Brian Wilson, who continues riffing on his "Fear the beard" MLB 2K11 game spots.
The league introduced the new spots in tandem with the start of the 2011 season on March 31st. The previous theme, “Beyond Baseball,” has been replaced with the phrase “MLB Always Epic,” reinforced with a microsite of the same name.Continue reading...
Posted by Shirley Brady on January 18, 2011 05:30 PM
AT&T promotes its 4G network with a commercial that rewinds a football player's life back to the moment his dad first bought him tickets to a game, purchased (of course) with his AT&T phone.
Watch more new spots — from Audi, Coca-Cola, TurboTax, Intel and other brands — after the jump.Continue reading...
Posted by Dale Buss on October 6, 2010 09:00 AM
Amazon's competition heats up.
CBS touts upscale viewership early in new U.S. TV season.
EA Sports’ viral campaign features NBA star Steve Nash.
Eebee takes on baby video market.
Gap ditches its classic square logo.
GE is buying Dresser for $3 billion.
Google adds New York state to roster of education partners.Continue reading...