While he may not be as funny as Terry Crews for Old Spice, Nike has tapped tennis champ Roger Federer for a new campaign featuring its Nike Free Trainer 5.0 shoe and a pesky mosquito. Check out the new Crews for Old Spice campaign below.Continue reading...

Old Spice is following up on last week's viral hit — an interactive "muscle music" video with former NFL player Terry Crews — with a new campaign featuring a current NFL player who's preparing for life off the football field: the Green Bay Packers' Greg Jennings. Check out the first of seven spots featuring Jennings above.

The wide receiver, a 2006 Super Bowl champ who played with Brett Favre and has been trying his hand at acting, has fun touting Old Spice's Champion line of "man freshening" products — which were previously promoted with an Olympics-themed spot and a sand car commercial with the tagline, "Believe in your smellf."Continue reading...

Old Spice Man is back — this time, it's Terry Crews — in a trio of commercials directed by comic writers Tim Heideker and Eric Wareheim from Tim and Eric Awesome Show, Great Job! 

Crews video-bombs other P&G brand spots: for Charmin, Bounce and, for fun, a vending machine full of snacks.Continue reading...

Old Spice is back with a new spot and an old Old Spice Man (Terry Crews) and the goal of blowing your mind.

• Food Network star, celebrity chef and butter-lover Paula Deen reportedly has diabetes — and a new drug endorsement deal with Novartis.

• Here's take on the Top 20 press releases of 2011.

• Yes, why the heck isn’t Gary Busey Kia's National Spokesperson?

Below: Renault steps into gay marriage fray, Lululemon pokes fun at its fans (and itself), and more.Continue reading...