brand bites

Brand Bites: Ho-Ho-Hot Holiday Edition

Posted by Abe Sauer on December 17, 2010 12:00 PM

• Hot on the heels of its turkey inferno Thanksgiving safety video, State Farm warms up Christmas with a slightly more mellow holiday blaze (above).

• Photos emerge of Ford's 2012 Mustang Cobra Jet. Vrooom!

• The barefoot running movement may be a threat to Nike. Or not.

R.I.P. Karen Sortito. A branding pioneer who spearheaded one of the most successful product placements ever: BMW Z3 in James Bond Goldeneye.Continue reading...

brand news

Brands to Watch: Google, Verizon, Bio-Bug and BlackBerry

Posted by Shirley Brady on August 5, 2010 06:00 PM

The FCC calls off network neutrality talks as Google and Verizon deny a New York Times report that they're in "secret talks" about a unified tiered approach to online bandwidth management, although the FT hears that such an agreement is indeed imminent.

GM dangles a lifetime warranty for its Opel and Vauxhall brands to European car-buyers (the continent's first such offer) — "lifetime" meaning up to 100,000 miles, that is. GM CEO Ed Whitacre, meanwhile, says he welcomes an IPO to shake "Government Motors" nickname while Ford receives a new federal loan guarantee.

Add Lebanon to the list of countries contemplating a BlackBerry blackout over security concerns, with Saudi Arabia's ban taking effect tomorrow — although 11th hour talks are under way. Bloomberg reports that U.S. and Canadian government officials are now involved in Research in Motion's talks with skittish foreign governments, with the BBC noting that U.S. Secretary of State Hillary Clinton will discuss the BlackoutBerry crisis with the UAE.

BP finished pumping cement into its damaged Gulf of Mexico oil well to seal it off.

News from Chevrolet, Adobe, Pfizer and more after the jump.Continue reading...

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