Under New Management, Belstaff Having Best Product Placement Year Ever

Hollywood has long embraced motorcycling leathers brand Belstaff. And now, Belstaff is officially doing the same.

"Luxurious irreverance [sic]" is how Belstaff's Facebook page describes its l2012 Autumn Winter campaign featuring Hollywood star Ewan McGregor. But even as Belstaff embraces a silver screen spokesman and has one of its most prolific, blockbuster product placement years ever, the brand could be doing a great deal more to capitalize on its success. Continue reading...