brands under fire
Posted by Sheila Shayon on May 13, 2013 06:39 PM

The rescue efforts in Savar, Bangladesh have officially been turned over to recovery as the death toll surpasses 1,100 in what has become the worst accident in the history of the garment industry. But 20 days later, it seems that progress and change is beginning to emerge from the rubble of a decrepit industry.
The Bangladeshi government has agreed to let garment workers form trade unions without the permission of factory owners—a breakthrough in workers' rights in a de-regulated country, where garment factories were shut down this week following worker unrest over wages and conditions.
The proposed safety plan, backed by a coalition of labor groups, calls for independent inspections of factories and a legally binding fire and building safety plan requiring retailers to help pay for improvements to factory safety and is an amendment to the 2006 Labor Act lifting restrictions on forming trade unions in most industries.
The pact also calls for changes regarding severance payments, welfare fund payments, management practices and payment and banking standards. In what could be a game-changing announcement, Swedish retailer H&M announced Monday that it will sign the binding agreement.Continue reading...
More about: Retail, Corporate Citizenship, Ethics, Supply Chain, Labor, Bangladesh, PR, Garment Industry, Fashion, Apparel, Benetton, C&A, Cato Fashions, Calvin Klein, Gap, H&M, Inditex, Joe Fresh, Loblaw, Loblaws, M&S, Primark, PVH, Tesco, The Children's Place, Tchibo, Tommy Hilfiger, Walmart, Zara
brands under fire
Posted by Sheila Shayon on April 26, 2013 05:33 PM

The death toll in the latest Bangladesh garment industry disaster has risen to more than 300 as rescue crews continue to pull survivors from the rubble of Rana Plaza and search for an estimated 500 workers still missing, with more than 2,500 already rescued.
In the aftermath of the garment factory collapse in Dhaka, Prime Minister Sheikh Hasina has called for those responsible to turn themselves in. It is believed that the building owner and factory owners are in hiding after ignoring warnings from police and industry officials to forbid workers to enter the building after cracks were discovered on Tuesday. The building collapsed on Wednesday.
"Whoever might be the culprits, and if even they belong to our party, they won't go scot-free," the impoverished nation's Prime Minister warned. (Update: The factory owners were arrested on Friday night, when the death toll had risen to 336.)
The disaster shines a light, yet again, on global apparel companies that outsource manufacturing to Bangladesh, a practice that has ballooned into an $18 billion industry as clothing companies continue to adandon manufacturing in China, where inflation and rising wages are pushing up costs. The upshot: Bangladesh and its questionable garment industry is now the world's second-biggest garment manufacturing center.Continue reading...
More about: Retail, Apparel, Fashion, Corporate Citizenship, Ethics, Supply Chain, Labor, Human Rights, Manufacturing, Bangladesh, Walmart, JCPenney, Joe Fresh, Loblaw's, Mango, Benetton, Primark, C&A, KIK, Calvin Klein, Tommy Hilfiger, Tchibo, Labor Laws, Legal, PR, Protests, Activism
brand news
Posted by Dale Buss on January 30, 2013 09:04 AM

RIM prepares for BlackBerry 10 global launch this morning.
UPS acquisition of TNT formally blocked by EU.
Boeing had concerns about batteries before Dreamliner failures.
Taco Bell and Volkswagen get heat over their Super Bowl ads as Kia unveils full Space Babies spot.
Toyota recalls 1M Corollas and Lexus sedans.
AT&T bites deeper into Vampire Diaries with social "rehash."
American Airlines signals serious merger intentions with United Airways.
Apple refused bigger damages from judge in Samsung case.
Bob Evans plans to sell Mimi's Cafe.Continue reading...
More about: Brand News, AT&T, American Airlines, Apple, BlackBerry, Bob Evans, Boeing, CNN, Chesapeake Energy, Chick-fil-A, Corolla, Chrysler, Dreamliner, Facebook, Jaguar, Lexus, Mimi's Cafe, Pinterest, Quiznos, Subway, Super Bowl, Taco Bell, Tate & Lyle, Tommy Hilfiger, Samsung, TNT, Toyota, United Airways, UPS, Vampire Diaries, Volkswagen, Weetos, YouTube
corporate responsibility
Posted by Sheila Shayon on December 7, 2012 03:21 PM

As countries like Bangladesh move up the food chain from aid to trade, the global eco-system fueling the fire, literally and figuratively, is largely the retail fashion industry, feeding the western world’s insatiable appetite for fashion.
The November 24th factory blaze that killed 112 garment workers in an illegal factory in Bangladesh showed the world, as Reuters puts it, that “pressure from big Western brands to produce huge volumes of apparel fast and at rock-bottom prices, [is making] Bangladeshi suppliers routinely sub-contract their orders.”
As the victims — many of them young women and mothers, all of them poor — are mourned and the Clean Clothes Campaign organizes vigils at C&A and beyond as part of a bigger shame campaign for brands whose labels were found in the ashes, what’s really on trial, as the New York Times points out in a scathing article today, is ethical sourcing and a severely out-of-balance equation claiming the lives of impoverished workers with no options.Continue reading...
More about: Corporate Citizenship, CSR, Retail, Fashion, Supply Chain, Ethics, Ethical Sourcing, Labor, Human Rights, Bangladesh, Triangle Shirtwaist Fire, Asia, Foxconn, Apple, Disney, Gap, H&M, Samsung, Sears, Ikea, C&A, Carrefour, Tommy Hilfiger, China, Cambodia, Calvin Klein, Van Heusen, IZOD, ARROW, G.H. Bass, Eagle, Tchibo
corporate responsibility
Posted by Mark J. Miller on November 29, 2012 10:56 AM
Greenpeace is doing battle against the fashion world. In the past week, it organized more than 700 volunteers in more than 80 cities in 20 countries to dress up like mannequins and stage “walkouts” of Zara stores as a protest against the company for using any hazardous chemicals in its supply chain.
The “Detox Zara” campaign has spread to include all of fashion; the eco-campaigner's latest video, above, is a manga style trailer called "Detox Fashion" (tagline: "Toxic is so last season.")
The campaign has worked, according to Greenpeace's Tristan Tremschnig: "Zara — the world’s largest retailer — has now committed to clean up their supply chain and Detox following 9 days of intensive pressure from people around the world. This included over 320,000 people joining the campaign online, over 44,000 mentions of Zara and the Detox campaign on Twitter alone, and a reach of over 7.1 million people across Twitter and Weibo. Not forgetting our activities on Facebook, Pinterest and outside the brand’s stores."Continue reading...
More about: Zara, Inditex, Greenpeace, Sustainability, Water, Fashion, Retail, Activism, Environment, Green, Campaigns, Benetton, C&A, Calvin Klein, Diesel, Emporio Armani, Esprit, Gap, Levi's, Mango, Tommy Hilfiger, Victoria's Secret, Meters/bonwe, Facebook, Pinterest, Twitter, Social Marketing
brandcameo
Posted by Abe Sauer on August 22, 2012 04:02 PM
Hollywood has long embraced motorcycling leathers brand Belstaff. And now, Belstaff is officially doing the same.
"Luxurious irreverance [sic]" is how Belstaff's Facebook page describes its l2012 Autumn Winter campaign featuring Hollywood star Ewan McGregor. But even as Belstaff embraces a silver screen spokesman and has one of its most prolific, blockbuster product placement years ever, the brand could be doing a great deal more to capitalize on its success. Continue reading...
brand news
Posted by Shirley Brady on June 13, 2012 08:50 AM

CNBC joins with Yahoo to bolster web reach via content, programming and distribution alliance.
Comcast and fellow U.S. cable operators face DOJ inquiry over treatment of Netflix and Hulu.
New York's proposed big soda ban goes to public comment as former Coca-Cola exec switches sides.
American Express sponsors Kenny Chesney concert for live-streaming on YouTube.
Apple is likely killing Ping.
Burger King's summer BBQ menu rolls out with sweet potato fries and bacon sundae.
Citi partners with USAID to foster mobile commerce in developing nations.Continue reading...
More about: Brand News, American Express, Apple, Ben & Jerry's, Burger King, Carrefour, Citi, CNBC, Coca-Cola, Comcast, Esprit, Facebook, Ferrari, Food Network, Ford, Groupon, Happy Days, Hasbro, Hulu, Ikea, ING, J&J, Macy's, Marriott, Microsoft, My Littlest Pet Shop, Netflix, Panasonic, Ping, Playskool, Samsung, Schick, Shell, Skechers, Starbucks, Tommy Hilfiger, UBS, Unilever, United, USAID, Wells Fargo, Yahoo, YouTube, Zynga, China, NFC, Kenny Chesney, Paula Deen, Mike Bloomberg
brand news
Posted by Shirley Brady on March 9, 2012 08:50 AM

AOL staffers brace for more cuts.
AT&T promotes "4G" with iPhone iOS upgrade.
BBC rumored to be working on a digital download store.
DirecTV protests Dish Network's "TV Everywhere" trademark.
Facebook approved for $8 billion credit line ahead of IPO, while site debuts Twitter-like interest lists.
Fiat's Charlie Sheen commercial is winning.
Google pushes Google Wallet on developers.
Joseph Kony online protest goes viral.
Netflix enables Apple TV subscriptions.
Nike partners with Path to socialize runs.
P&G wins advertiser of the year honors at Middle East/Africa awards.Continue reading...
More about: Brand News, AOL, Apple, DirecTV, Dish Network, EMI, Facebook, Google, Google Wallet, Green Mountain Coffee Roasters, Keurig, Massmart, Nespresso, Netflix, Nike, P&G, Starbucks, SXSW, Tommy Hilfiger, Unilever, Universal, Verizon, Walmart, Charlie Sheen