2014 Brandcameo Product Placement Awards

week in review

Top 10 Stories of the Week: From JCPenny to Nike and more

Posted by Michael Waltzer on April 12, 2013 04:30 PM

Our most-read blog posts of the week:

#1 JCPenney CEO Ron Johnson Out as JCP-Macy's-Martha Stewart Trial Resumes

#2 Starbucks UK Appeases Customers with Addition of 'Suspended Coffee' Program

#3 USDA Approves Sexier Names for Beef, Pork Cuts

#4 Caribou Coffee is Closing Some Stores, Rebranding Others as Peet's

#5 The University Formerly Known as Connecticut: UCONN Officially Rebrands

#6 Fisker Crumbles In the Wake of Mass Layoffs as Tesla Takes Off

#7 McDonald's Catches Heat for 'Unapproved' Ad

#8 As the Bird Flu: KFC, Tyson Caught Up in Latest China Chicken Nightmare

#9 Pepsi Continues to Bask in Branded Content Glory with Top YouTube Views

#10 Nike Sells Shoes Via Virtual Reality

week in review

Top 10 Stories of the Week: From The Super Bowl to Apple and more

Posted by Michael Waltzer on February 8, 2013 04:30 PM

Our most-read blog posts this week:

#1 #SuperBranding: Watch Nina Agdal's Super Bowl Ad for Carl's Jr. and Hardees

#2 #Superbranding: The Best and Worst Super Bowl 47 Ads

#3 Look Out, Lululemon: Nimble, Lower-Priced Ellie Aims to Make You Sweat

#4 #SuperBranding: Pepsi Taps Funny or Die to Freeze Out Coke Super Bowl Push

#5 Celebrity Mouths Open to Miracle Whip for Grammy Awards #KAOM Promotion

#6 Apple's Inner Workings: New Blueprints for HQ, Plans for Texas, Offices in Tokyo

#7 Ram Truck Ad Wins Praise, But That God-Made Farmer Looks Awfully Familiar

#9 Super Bowl Ad Watch: Of All the 2013 #SB47 Ads, Were Any #SuperBranding VIPs?

#10 Slam Dunk: Nimble and Playful at 100, Oreo Ties Dome Darkness Into Campaign

week in review

Top 10 Stories of the Week: From BlackBerry to the Super Bowl and more

Posted by Michael Waltzer on February 1, 2013 04:30 PM

Our most-read blog posts of the week:

#1 Farewell, RIM: BlackBerry Unveils BB10, Tagline and Creative Director Alicia Keys

#2 Super Bowl Ad Watch: Taco Bell and VW Feel Heat; Kia Joins Pre-Game Day Rush

#3 In Sweden, 7-Eleven Draws On Its Past For a Bold, Retro Redesign

#4 RIM Finally Ready to Unveil BlackBerry 10 to the World

#5 Diet Coke and Pepsi Pick Their Divas in Beyonce and Taylor Swift

#6 Super Bowl Ad Watch: Speed Stick Jumps In as Automakers Pull Out Front

#7 Can BlackBerry Come Back? RIM Gears Up For BlackBerry 10 and Super Bowl

#8 At Sundance, CAA Strays Far Off-Brand With a Wild, NC 17-Rated Blast

#9 Caffeine High: Starbucks Details Brisk Sales, Global Growth, More Baked Goods

#10 Running On Air: Automakers Choose Sides In Race for Hydrogen-Powered Car

week in review

Top 10 Stories of the Week: Super Bowl Ad Watch to Microsoft and more

Posted by Michael Waltzer on January 25, 2013 04:30 PM

Our most-read blog posts of the week:

#1 P&G Looks to Inspire Big Changes from Everyday Acts

#2 Super Bowl Ad Watch: Crowdsourcing Peaks with Coke's 'Mirage' Campaigns

#3 Super Bowl Ad Watch: Mercedes-Benz Teases Superstitions, Kate Upton Spot

#4 OWN Goal: Oprah and Discovery Poised for Lance Armstrong Boost as Ratings, Fees Soar

#5 Year of the Snake Sneakers Arrive As Nike Preps Its Black Mamba, Again

#6 At Chrysler/Fiat, Detroit Auto Show News Competes With Marchionne's Mouth

#7 Student Designer With a New Vision for Microsoft Says He's Joining the Company

#8 Food Network, Turning 20, Refreshes Brand With New Look and Attitude

#9 McDonald's Brand Strength Keeps Its U.S. Customers Coming Back for More

#10  Dodge Dart Lowers Barrier to Entry for Millennials With Online Registry

week in review

Top 10 Stories of the Week: From Taco Bell to Hurricane Sandy

Posted by Michael Waltzer on November 2, 2012 04:30 PM

Our most-read blog posts of the week:

#1 Taco Bell Cheers Giants World Series Win with Free Doritos Locos Tacos

#2 Salesforce Social Marketing Cloud Bursts as Radian6, Buddy Media Hit Storm

#3 James Bond Product Placement Exec Assures Fans There's No 007 Uh-Oh in Skyfall

#4 IKEA Sustainability Platform Takes a 'Next Big Step'

#5 Starbucks Powers Up with Duracell Wireless Charging in Boston

#6 She's Gotta Have Fit: Honda Designs Pink Car for Women

#7 Google Defies Hurricane Sandy, Hosts Virtual Nexus Launch

#9 P&G Turns 175 With Dive Into the Archives

#10 Coke Zero Turns Commuters Into 007 for a Shot at Skyfall Tickets

week in review

Top 10 Stories of the Week: From Apple's iPhone 5 to 7-Eleven and more

Posted by Michael Waltzer on September 14, 2012 04:30 PM

Our most-read blog posts of the week:

#1 Motorola Promotes Droid Razr With TV Campaign on iPhone 5 Day

#2 Apple Unveils Taller, Thinner, Faster, Lighter iPhone 5

#3 Coca-Cola Woos James Bond Fans With Coke Zero Skyfall Tie-In

#4 P&G Brings Video Ads to Print With Dolce&Gabbana Ad in Marie Claire

#5 With Dasani Drops, Coca-Cola Looks to Flavor its Global Water Business

#6 Karamel Sutra's Fine, But Ben & Jerry’s Not Amused by Porn Clone

#7 Toyota Unveils New Slogan: "Let's Go Places"

#9 Chevy Ignores Bad Reviews for 2013 Malibu with Tim Allen's Dulcet Tones

#10 7-Eleven's 7-Election Obama/Romney Coffee Poll is Surprisingly Accurate

week in review

TOP 10 Stories of the Week: From Coke to Groupon and more

Posted by Michael Waltzer on August 24, 2012 04:30 PM

Our most-read blog posts of the week:

#1 Unhealthy Tag Has Coke Execs Seething

#2 Beats By Dre Ambushes, Wins The Olympics

#3 Groupon, Group-Off: The Demise of Daily Deals?

#4 Oprah’s Next, Next Chapter

#5 BP and Visa Only Brand Winners at Olympics?

#6 Prop. 37 Puts GMO Labeling To California Voters

#7 Chrysler Frees Dealers to Please Buyers

#9 Abercrombie & Fitch Looking For Even More Loyalty

#10 Louboutin Battles Faux Louboutins - And Everyone Else

week in review

Top 10 Stories of the Week: From Uniqlo Pinterest to Nike FuelBand Ice

Posted by Michael Waltzer on July 6, 2012 04:30 PM

Our most-read blog posts of the week:

#1 Uniqlo Mesmerizes Pinterest Users With Mass Pinning

#2 Kraft Responds to Oreo Gay Pride Facebook Flap

#3 Diageo Takes Stark Raving Approach to Expanding Wine Brands

#4 Life, Liberte and the Pursuit of US Greek-Yogurt Market Share

#5 Fiat, Chrysler Step Up Partnership as Alfa Romeo Preps U.S. Return

#6 Nike Adds Ice to FuelBand Fire With Limited-Edition Wristband

#7 The iPhone is Five, and We Couldn't Be Appier

#8 Chuck E. Cheese Relaunches From Goofy Cartoon Mascot Into Hip Rocker

#9 Watch Ken Jeong's New Coke Zero Commercial [VIDEO]

#10 Apple's $60M iPad Deal Could Make China Trademark Nightmare Worse

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