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week in review

Top Stories of the Week: #LifeWith3M and More #SXSW Branding

Posted by brandchannel on March 20, 2015 04:12 PM

3M SXSW 2015 photo booth

#LifeWith3M: 3M Kicks Off Global Brand Campaign at SXSW

#SXSW 2015 Branding: Pop-Ups, Parties, Panels, Pitch Sessions and More

Spotify is Bringing New Look and 'Tude to SXSW

H&M Reveals Conscious Exclusive Collection With Olivia Wilde

March Madness Maestro: 5 Questions with Buick's Molly Peck

Brewing Battle: Bell's Goes After Innovation in Beer Trademark Clash

Sign of the Times Square: Toys "R" Us is Closing Iconic New York Store

GE Brings BBQ Science and First Creator in Residence to SXSW

From Mentos to Goldman Sachs, Emojis Bring Brands Up Close and Personal

Target Collective: Made in USA, For Men—and Woven With Storytellling

week in review

Top 10 Stories of the Week: will.i.am, Coca-Cola, Etsy and More

Posted by brandchannel on March 13, 2015 03:05 PM

Our most-read blog posts of the week:

will.i.am Calling: Star Plugs Puls at Mobile World Congress, Ekocycle in London

Coca-Cola Adopts One-Brand Strategy in Europe and the US to Clear Up Confusion

Can Etsy Retain Its Quaint Brand Image as a Publicly Traded Company?

The Pop-Up Queen: 5 Questions with Melissa Gonzalez on Making Retail Pop

Cannes Glass Lion Roars for Gender Equality: 5 Questions with Cindy Gallop

Announcing the 2015 Brandcameo Product Placement Awards

Keurig Pressured on Sustainability as Coca-Cola, Dr Pepper Adopt Pods

Unilever and The Ad Council on Why Love Has No Labels Hit Home

Can Apple Watch Aid Transition to Luxury Brand With $17,000 Wearable?

Brands with Substance: Naming Trends in the Marijuana Industry

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week in review

Top 10 Stories of the Week: Black Friday Moves by Nike, Samsung and more

Posted by Shirley Brady on November 28, 2014 04:04 PM

Our most-read blog posts of the week:

Nike Opens First Store for Women as Lululemon Readies First Men's Store

Samsung Gears Up for Holidays with VR, Pop-Up Stores and Kristen and Dax

Even Amy Poehler Can't Save Old Navy From Thanksgiving Day Flap

Brands On Facebook and Twitter, Take Note—Your Reach is Waning

Amazon's Black Friday Blitz: Robots, Snapchat and Early Flash Sales  

How Budweiser Woos Craft Beer-Loving Millennials: Wooden Crates, Jay Z  

Coca-Cola Celebrates Santa Claus (and Milk, of Course) This Holiday Season  

Can Uber Reverse the Damage Before Driving its Brand Into a Ditch?  

3D Print the Holidays: MakerBot Launches in Staples, Amazon and Home Depot  

Neigh Worries: Budweiser Releases Clydesdales Ad Early to Squelch Fears 

week in review

Top 10 Stories of the Week: Uber, Corning, 50 Shades of Audi and more

Posted by brandchannel on November 21, 2014 03:10 PM

Our most-read blog posts of the week:

Can Uber Reverse the Damage Before Driving its Brand Into a Ditch?

Corning Welcomes a New Day With The Glass Age—and Gorilla Glass 4

Audi Extends 'Fifty Shades of Grey' Tie-In to Movie Product Placement Deal

Flowing Innovation: 5 Questions with Diageo's Helen Michels

Lincoln Goes Black Label as Brands Buff Up for LA Auto Show

Vice Grows Up by Hiring a Sheryl Sandberg of its Own

IBM Global Study Shows What Matters to Millennial Shoppers

5 Questions: Dollar Shave Club CEO and Viral Video Star Michael Dubin

Airbnb’s Pineapple Magazine: A Prickly Proposition or "Next Logical Step"?

Land Rover's Novel Idea: Literary Product Placement With James Bond Author

week in review

Top 10 Stories of the Week: From JCPenny to Nike and more

Posted by Michael Waltzer on April 12, 2013 04:30 PM

Our most-read blog posts of the week:

#1 JCPenney CEO Ron Johnson Out as JCP-Macy's-Martha Stewart Trial Resumes

#2 Starbucks UK Appeases Customers with Addition of 'Suspended Coffee' Program

#3 USDA Approves Sexier Names for Beef, Pork Cuts

#4 Caribou Coffee is Closing Some Stores, Rebranding Others as Peet's

#5 The University Formerly Known as Connecticut: UCONN Officially Rebrands

#6 Fisker Crumbles In the Wake of Mass Layoffs as Tesla Takes Off

#7 McDonald's Catches Heat for 'Unapproved' Ad

#8 As the Bird Flu: KFC, Tyson Caught Up in Latest China Chicken Nightmare

#9 Pepsi Continues to Bask in Branded Content Glory with Top YouTube Views

#10 Nike Sells Shoes Via Virtual Reality

week in review

Top 10 Stories of the Week: From The Super Bowl to Apple and more

Posted by Michael Waltzer on February 8, 2013 04:30 PM

Our most-read blog posts this week:

#1 #SuperBranding: Watch Nina Agdal's Super Bowl Ad for Carl's Jr. and Hardees

#2 #Superbranding: The Best and Worst Super Bowl 47 Ads

#3 Look Out, Lululemon: Nimble, Lower-Priced Ellie Aims to Make You Sweat

#4 #SuperBranding: Pepsi Taps Funny or Die to Freeze Out Coke Super Bowl Push

#5 Celebrity Mouths Open to Miracle Whip for Grammy Awards #KAOM Promotion

#6 Apple's Inner Workings: New Blueprints for HQ, Plans for Texas, Offices in Tokyo

#7 Ram Truck Ad Wins Praise, But That God-Made Farmer Looks Awfully Familiar

#9 Super Bowl Ad Watch: Of All the 2013 #SB47 Ads, Were Any #SuperBranding VIPs?

#10 Slam Dunk: Nimble and Playful at 100, Oreo Ties Dome Darkness Into Campaign

week in review

Top 10 Stories of the Week: From BlackBerry to the Super Bowl and more

Posted by Michael Waltzer on February 1, 2013 04:30 PM

Our most-read blog posts of the week:

#1 Farewell, RIM: BlackBerry Unveils BB10, Tagline and Creative Director Alicia Keys

#2 Super Bowl Ad Watch: Taco Bell and VW Feel Heat; Kia Joins Pre-Game Day Rush

#3 In Sweden, 7-Eleven Draws On Its Past For a Bold, Retro Redesign

#4 RIM Finally Ready to Unveil BlackBerry 10 to the World

#5 Diet Coke and Pepsi Pick Their Divas in Beyonce and Taylor Swift

#6 Super Bowl Ad Watch: Speed Stick Jumps In as Automakers Pull Out Front

#7 Can BlackBerry Come Back? RIM Gears Up For BlackBerry 10 and Super Bowl

#8 At Sundance, CAA Strays Far Off-Brand With a Wild, NC 17-Rated Blast

#9 Caffeine High: Starbucks Details Brisk Sales, Global Growth, More Baked Goods

#10 Running On Air: Automakers Choose Sides In Race for Hydrogen-Powered Car

week in review

Top 10 Stories of the Week: Super Bowl Ad Watch to Microsoft and more

Posted by Michael Waltzer on January 25, 2013 04:30 PM

Our most-read blog posts of the week:

#1 P&G Looks to Inspire Big Changes from Everyday Acts

#2 Super Bowl Ad Watch: Crowdsourcing Peaks with Coke's 'Mirage' Campaigns

#3 Super Bowl Ad Watch: Mercedes-Benz Teases Superstitions, Kate Upton Spot

#4 OWN Goal: Oprah and Discovery Poised for Lance Armstrong Boost as Ratings, Fees Soar

#5 Year of the Snake Sneakers Arrive As Nike Preps Its Black Mamba, Again

#6 At Chrysler/Fiat, Detroit Auto Show News Competes With Marchionne's Mouth

#7 Student Designer With a New Vision for Microsoft Says He's Joining the Company

#8 Food Network, Turning 20, Refreshes Brand With New Look and Attitude

#9 McDonald's Brand Strength Keeps Its U.S. Customers Coming Back for More

#10  Dodge Dart Lowers Barrier to Entry for Millennials With Online Registry

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