celebrity brandmatch
Posted by Shirley Brady on October 21, 2011 11:31 AM
Kmart is helping promote Tyrese Gibson's upcoming album, Open Invitation, which is being released on Nov. 1st. The R&B singer is releasing his first album in five years on a promotional tour that got him into trouble earlier this month for speaking out against liquor stores near schools.
personal brands
Posted by Abe Sauer on June 6, 2011 11:00 AM
Old Spice Guy — aka footballer turned actor Isaiah Mustafa — is in a new ad. And this time, the brand he's promoting is Isaiah Mustafa. The most recognizable men's hygiene pitchman of his (and perhaps any) time has himself in an unauthorized trailer for a film that does not yet exist: Marvel Comics' action hero Luke Cage.
It's the actor's latest, and most elaborate, effort to lobby Marvel to give him a shot at becoming one of the most famous black superheroes of all time — in fact, the first black superhero, as Marvel introduced Cage in 1972. Continue reading...
More about: Isaiah Mustafa, Personal Brands, Old Spice, P&G, Marvel, Luke Cage, Stan Lee, Tyler Perry, Tyrese Gibson, Donald Glover, Andrew Garfield, Josh Brolin, Spider-Man