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Microsoft Tag’s Scanning Bonanza

Posted by Sheila Shayon on April 6, 2011 12:00 PM

We covered Microsoft's Tag (see a demo above) back in October, so it's fascinating to find out the latest on how the 2D barcodes for mobile tagging by brands doing. Just released stats show an impressive increase in usage and the biggest month of scans to date in March.Continue reading...

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