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afternoon snack

Creative Snack: Intel on Michael Wolff

Posted by Shirley Brady on April 5, 2011 04:00 PM

Take a 6-minute break and check out this Intel Visual Life short film (by Brooklyn-based m ss ng p eces) on Wolff Olins cofounder, the British designer Michael Wolff.

He weighs in on branding not only verbally, but (of course) via visual cues to his personal aesthetic system — watch for his Pantonesque color-coded mugs, shirts, markers and umbrellas. And if you have nine more minutes...Continue reading...

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