brand news
Posted by Stephanie Startz on January 14, 2010 08:43 AM
Avon's little sister, Mark, reaches youth market through old and new: Direct sales and digital media. [NY Times]
Tasti D-Lite rewards Twitter and Foursquare users with card points based on mentions, checkins. [AdWeek]
Honda to offer Acura hybrids. [Bloomberg]
Ford may offer Lincoln brand overseas as a luxury vehicle. [MotorTrend]
Premier Foods, the UK's largest food producer, see 2009 sales reach £2.6 billion. [Times of London]
GM will halt production on Hummer until the sale to Chinese company is finalized. [NY Times]Continue reading...
More about: Avon, Mark, Tasti D-Lite, Twitter, Foursquare, Honda, Acura, Ford, Lincoln, Premier Foods, GM, Hummer, Applebees, Nestle, Joseph Abboud, Google, Cadbury, Unite, T. Boone Pickens, Gulf Oil, Gulf, Mothercare
brand hacks
Posted by Stephanie Startz on January 13, 2010 08:51 AM
Google may stop complying with Chinese Internet censorship requests and shut down operations due to cyber attack. [NY Times]
Conan O'Brien rejects 12:05 timeslot, prepared to leave NBC. [NY Times]
Toyota to introduce two new Scion vehicles in 2010. [WSJ]
Nintendo Wii game console to stream Netflix movies. [NY Times]
Football sponsors launch digital initiatives in preparation for the summer World Cup. [WSJ]
Ferrero abandons Cadbury bid. [Times of London]Continue reading...
More about: Google, China, Conan O'Brien, NBC, Toyota, Scion, Football, World Cup, Nintendo Wii, Netflix, Cadbury, Ferrero, Unilever, Today Show, Cooking School, Super Bowl, SEC, Bank of America, Merrill Lynch, Spyker, Saab, GM, BYD Auto, Julia Roberts, Kosher
close of business
Posted by Stephanie Startz on January 12, 2010 06:21 PM
Intel and Microsoft collaborate on in-store facial recognition ads. [Econsultancy]
Wonder Bread designs an application for building better sandwiches. [BrandFreak]
Quiznos employs WongDoody to promote "The New Quiznos." [AdWeek]
Richard Beckman, CEO of Fairchild Fashion Group, resigns. [NY Post]
Conan O'Brien wants to end his contract with NBC. [NY Times]
brand news
Posted by Stephanie Startz on January 12, 2010 08:03 AM
Fiat denies rumors of Alfa Romeo sale, reinforces stakes for brand in 2010. [NY Times]
"Google" declared word of the decade. [WSJ]
Toyota to expand Prius brand. [CNNMoney]
Tesco beats Christmas sales expectations. [WSJ]
Intel, Microsoft creating interactive digital ads. [WSJ]
Coca-Cola focuses on low-income consumers in India. [Warc]Continue reading...
More about: Fiat, Alfa Romeo, Google, Toyota, Tesco, Intel, Microsoft, Coca-cola, India, Weatherproof, Obama, Volkswagon, Automobiles, Hyatt, Merril Lynch, Chrysler, American Idol
close of business
Posted by Stephanie Startz on January 11, 2010 06:20 PM
H&M's trashgate ignites on Twitter, other social sites. [Econsultancy]
Domino's Pizza gets a wag of the finger from Stephen Colbert. [BrandFreak]
200-year old Peugeot introduces tweaked logo, visual identity. [Brand New]
Levi's collaborates with New York boutique Opening Ceremony on a spring capsule collection. [Racked]
brand news
Posted by Stephanie Startz on January 11, 2010 10:10 AM
Heineken to purchase Femsa's beer unit for $7.6 B. [NY Times]
Goldman Sachs may donate portion of executives salary to charity. [NY Times]
Win-win: Online communities boost sales of weight loss programs, weight loss. [BrandWeek]
NBC confirms rumors of late night shakeup, Jay Leno moves to 11:30. [NY Times]
Conan O'Brien may jump to another network. [WSJ]
Ferrero joins the fray in bid for Cadbury. [Times of London]Continue reading...
More about: NBC, Jay Leno, Conan O'Brien, Heineken, Femsa, Goldman Sachs, Ferrero, Cadbury, Aflac, Black's Leisure, Ellen Degeneres, American Idol, L'Oreal Paris, O Magazine, Ford, Focus, GMC, Peugeot Cirtoen
close of business
Posted by Stephanie Startz on January 8, 2010 08:10 PM
Who needs an app? Google introduces Near Me Now to its mobile homepage. [Econsultancy]
Jelly maker JM Smucker has become a coffee power house. [DailyFinance]
Facebook-flavored Vitamin Water? Tastes like friends? [Consumerist]
Fox is making moves to court Conan O'Brien. [Business Insider]
brand news
Posted by Stephanie Startz on January 8, 2010 08:11 AM
Spyker makes another bid for Saab. [NY Times]
BMW, Coke, Sony-Ericsson may take advantage of UK product placements. [BusinessWeek]
Tide's new ad campaign focuses on frugality, cleanliness. [NY Times]
Virgin moves into retail banking. [WSJ]
Jay Leno may get his old time slot back in NBC late-night shuffle. [NPR]
Best Buy's December sales top analyst expectations. [WSJ]Continue reading...
More about: Spyker, Saab, BMW, Coke, Sony-Ericsson, Tide, Virgin, Jay Leno, NBC, Best Buy, Angelina Jolie, St. John, AB InBev, Peugeot, Brett Ratner, Nintendo, Wii, E-Reader, Kraft, Cadbury
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