Posted by Mark J. Miller on November 21, 2013 11:28 AM
Google Wallet was ostensibly created so that consumers didn’t have to carry around their loyalty cards, credit cards, gift cards, and cash in their actual wallets.
But in a move that perhaps indicates that consumers aren't quite comfortable enough yet with mobile payments, Google has introduced the Google Wallet debit card. The card allows users to pay for goods at shops that accept MasterCard and withdraw cash from an ATM—all with funds from their Google Wallet account.
The goal, AllThingsD notes, is to “mainly appeal to a subset of Google Wallet users who have had money transferred to them from another Google Wallet user and don’t want to wait a couple of days for the money to appear in their bank account.” For instance, users of Square Cash, the money-transferring spinoff of its mobile-payments parent, have to wait two or three days before funds appear in their account. There is also no monthly or annual fees associated with the Google card.Continue reading...
Posted by Sheila Shayon on October 21, 2013 12:27 PM
As more print brands succumb to the realities of digital, consumers are increasingly looking for more ways to engage with content and have shareable experiences.
So in the November issue of HGTV magazine, readers will encounter the brand's usual "High/Low List" in an all-new way: with the ability to buy items right off the page and share their purchases with friend on social media via the Digimarc Discover app.
Previously, MasterCard teamed up with Wired magazine to enable direct purchases from within the brand's digital edition.Continue reading...
Posted by Mark J. Miller on October 9, 2013 07:07 PM
Readers often come across products while reading stories about them, garnering interest and and intent to buy—eventually. But now Wired magazine has teamed up with MasterCard to make the page-to-purchase process and instant shopping satisfaction.
Starting with the November tablet edition of Wired, which becomes available Oct. 15, readers will be able to simply click on products within the magazine’s content and dump it into a single shopping cart for purchasing, according to a press release. MasterCard’s technology for the effort is appropriately named ShopThis! and MasterPass.Continue reading...
Posted by Alicia Ciccone on September 3, 2013 10:46 AM
Another retailer is experimenting with the 'shoppable wall,' this time in Russia. Electronics retailer Media Markt has rolled out a mobile shopping display inside Vystavochnaya station in Moscow. The move follows similar actions by major US retailers, including eBay, Kate Spade, Peapod and more.
The 18-panel display makes use of NFC and QR codes, enabling customers to shop the boards without the need for a special app. Consumers can scan an item on the look-a-like shelves, after which they are redirected to Media Markt's mobile site where they can select to have the product delivered for free to their home, or to pick it up in a nearby store. The installation does not include a mobile payment option—consumers can pay with cash or credit through the store or courier.
"We decided not to develop mobile payment for the pilot. However, if the pilot proves to be successful, we plan to extend the payment possibilities: credit cards, PayPal, even Underground deposit cards," Bernd Guralczyk, CEO of Media Markt in Russia, told NFC World.Continue reading...
Posted by Sheila Shayon on August 15, 2013 12:57 PM
In the latest bid to expand its platform beyond social media, AllThingsD reports that Facebook will begin piloting a new payments product in partnership with JackThreads, a flash-sale site for men.
Launching within the next month, the service will allow consumers to make purchases via e-commerce mobile apps using their Facebook login (that is, if they've already provided Facebook with their credit card information). It is similar to a mobile-specific PayPal with the added value of getting Facebook more data on its users' purchasing and e-commerce habits.
The new service is a natural extension of Facebook Gifts and its in-game virtual goods that “not only facilitate e-commerce but also to add information resulting from those transactions to its ballooning social graph," comments AllThingsD. The product puts Facebook in direct competition with Google, Amazon and startups including Braintree, Stripe and Klarna, all of which are working to make small-screen checkouts easier and more secure.Continue reading...
Posted by Dale Buss on July 9, 2013 07:12 PM
Walgreens may be behind many other verticals in adopting e-commerce, and it's certainly way behind digital pioneers such as Amazon.com. But as in so many other areas, the Chicago-based drugstore giant started mobile ahead of its competitors. And Walgreens is aiming to keep it that way.
It recently launched compatibility with the Windows Phone 8 platform. Last Black Friday, Walgreens held an app-based promotion, and while sales via mobile devices so far come to only about 0.04 percent of Walgreens' total revenues, as Crain's Chicago Business estimated, there's no question digital traffic is taking off.
"Mobile is just going through the roof," Walgreens Chief Financial Officer Wade Miquelon noted during an investors conference in May, according to the publication.Continue reading...
Posted by Sheila Shayon on July 5, 2013 10:14 AM
Online grocer Peapod is featuring mobile billboards on the sides of its delivery trucks where consumers can shop on the spot using their smartphones by scanning a QR code to download a free PeapodMobile app.
Traveling to popular summer venues such as ballparks and concerts, the mobile billboards offer 23 products: six from Coca-Cola, six from Campbell Soup, six from Reckitt Benckiser and five private-label items.Continue reading...
Posted by Dale Buss on June 10, 2013 12:56 PM
Groupon keeps pivoting to a new mobile-based e-commerce business model, but there are a lot of obstacles to morphing into a top competitor in a space that is attracting many other significant brands.
The Chicago-based company, of course, was the pioneer in the business of offering online deals at local merchants, and founder Andrew Mason built Groupon into the giant of that industry and a $20-a-share IPO nearly two years ago. Then Groupon got competition in that space and merchants began grousing that the architecture of the Groupon deals was far better for consumers than for them. Mason was sacked in February and now board members are looking for a permanent CEO.
In the meantime, investors and employees alike have been heartened that Groupon not only has shored up its local-deals business but also is in hard pursuit of a big chunk of the mobile-shopping business, hoping to become the first big e-commerce player to get the majority of its revenue from mobile.Continue reading...