games people play
Posted by Sheila Shayon on January 2, 2013 12:24 PM
For a brand whose logo is a dog, Zynga should have expected that putting down its PetVille social game would have raised howls of protest from some 60,000 daily active users (of more than one million registered users and 7.5 million likes) on Facebook.
Animal lovers and social gamers are mourning the loss of the game, along with ten other Zynga titles that blurred the lines between virtual and real-world games. Online reactions from players to the closure, as the San Franciso Chronicle notes, “expressed a particular emotional attachment to the game, and thus a greater sense of abandonment. Many saw their virtual pets as substitutes for companions they, for one reason or another, couldn't have in real life.”
Other Zynga Facebook games shuttered as part of the move include Mafia Wars 2, (the original Mafia Wars has survived due to its larger player/fan base) FishVille, Vampire Wars, Treasure Isle, Mafia Wars Shakedown, Indiana Jones Adventure World, ForestVille, Montopia, Mojitomo and World Scramble Challenge. The key factor is lack of sufficient manpower to keep them up and running — and, of course, the fact that these games weren't profitable.Continue reading...
Posted by Dale Buss on October 12, 2012 09:02 AM
AMC stages World Zombie Day to lobby Dish Network.
Audi contemplates minivan.
Best Buy plans to match online prices.
Bugatti goes social with its super-car brand.
Burger King seeks the next new big marketing idea.
Cadillac considers sports car.
Carrefour lifts recovery hopes.
Coca-Cola Hellenic, Greece's biggest company, quits the country.
Fila pursues Adidas market share.Continue reading...
Posted by Dale Buss on September 17, 2012 09:02 AM
Apple iPhone 5 sets pre-sale record, inspires queues outside stores.
Express Scripts members now can go back to Walgreens.
Ford becomes focus of talks with Canadian Auto Workers ahead of strike deadline at midnight.
Fox says Nicki Minaj and Keith Urban will join American Idol as judges.
GM is getting resistance from U.S. government over proposal for taxpayer exit from ownership.
HP emphasizes design in turnaround hopes.
Heineken makes over its bottle and enlists James Bond for global campaign.Continue reading...
Posted by Dale Buss on August 6, 2012 08:51 AM
Heineken to assume control of Tiger Beer producer Asia Pacific Breweries for $4 billion.
NASA sees $2.5 billion Mars Rover "Curiosity" successfully land, Twitter explodes.
Unilever sets sights on overtaking Skinny Cow with Magnum brand.
London 2012 Olympics boosts personal brands of Usain Bolt, Jessica Ennis, Michael Phelps, Gabby Douglas, and Andy Murray.
Abercrombie & Fitch leads brands entering India via web partnerships.
Apple iPad grabs 68% of global tablet sales.
Applebee's woos late-night diners.
AT&T plans to phase out 2G networks.Continue reading...
Posted by Dale Buss on June 5, 2012 09:00 AM
Amazon buys publisher of romance and mystery books and cools down its warehouses.
Bona Film Group of China talks with Hollywood outfits.
Coca-Cola's Australian JV says cheers to beer.
Cosi tries for dramatic turnaround under new CEO.
Disney to restrict junk-food advertising on its shows.
EA offers much of new Star Wars game for free.
Goldman Sachs outlook dims.
Google buys Meebo to bolster Google+ as its battle with Apple expands to mobile maps.
Groupe Danone fails Chinese entry inspection for Evian water.Continue reading...
Posted by Dale Buss on May 8, 2012 09:02 AM
Abbott Laboratories to pay $1.6 billion over labelilng of antiseizure drug.
Amazon takes on high-end clothing.
Angry Birds gets embeddable, and bumps Rovio to pre-IPO valuation of $9 billion.
Apple sees iPad trademark settlement rejected by China's Proview.
Aviva sees CEO resign over shareholdre-pay revolt.
The Avengers offends Indian viewers with slum depiction.
Barneys New York skirts bankruptcy.
Costco seeks to grow online sales.Continue reading...
games people play
Posted by Nicole Briggs on March 30, 2012 04:31 PM
As you tune into the March Madness games, what do you think your favorite college athletics should receive for their hard work on the court, their image, and likeness? As you mull over that question, consider this case.
In the fall of 2011, former Boston Celtic and University of San Francisco athlete, Bill Russell, who led University of San Francisco to the NCAA championship in 1955 and 1956, joined forces with former UCLA basketball star Ed O’Bannon on the behalf of other former NCAA players to sue Electronic Arts and the NCAA, as covered by Bloomberg News.
The former college basketball stars accused the NCAA and Electronic Arts for “violating federal antitrust law by unlawfully foreclosing former Division I men’s basketball and football players from receiving any compensation related to the commercial use of their images and likeness,” stated Jon King, an attorney for the former players, to Bloomberg.Continue reading...
Posted by Dale Buss on December 21, 2011 09:07 AM
AOL hears strategy slammed by activist investor.
Ancestry.com uses humor in holiday-themed campaign.
Carnival Cruise campaign focuses on first-time cruisers.
CNN's Piers Morgan gets grilled in U.K. hacking probe.
Cracker Barrel shareholders reject activist investor's bid for board seat.
EA strikes again at Activision with new video game.
Facebook plans to begin placing ads in user news feeds.Continue reading...