china

The Week in China: Happy Chinese New Year!

Posted by Abe Sauer on January 31, 2014 05:42 PM

China is the second largest economy in the world and every significant brand's future is impacted by its growth (or collapse)—but who's got the time?! Here's the week's reads that will make you look like a keen China observer in case you find yourself immersed in a cultural conversation.

This week: Transformers 4's new China car... the rise of Chinese smartphone brands... how Bailey's explains the rise of women's purchasing power... breast milk soap... Walmart can't catch a break... Weibo losses... Diageo losses... KFC faces bird flu again... JD.com wants you to shake it... Jissbon condoms just being Jissbon... Virgin's space ban... Toyota... Hyundai... more Year of the Horse marketing... and more.Continue reading...

brand news

In the News: IKEA, P&G, Rovio and more

Posted by Dale Buss on January 29, 2014 09:13 AM

In the News

IKEA CEO vows e-commerce and delivery expansion as store sales fall. 

P&G will cut phosphate in all laundry soaps by 2016. 

Rovio reassures Angry Birds users it’s not complicit with NSA, rethinks ad relationships. 

Abercrombie & Fitch strips CEO of chairman title.

Beats by Dre stars Ellen Degeneres in Super Bowl ad.

Bruegger's unveils new restaurant prototype.

Cheerios plans Super Bowl spot reprising mixed-race family.

Chrysler posts third straight annual profit but Fiat scraps dividend to save cash.

Comcast grows TV subscribers for first time in 6 years.

Coors Light wants NHL Stadium Series in Rockies.

Dow Chemical swings to profit on sales growth in most businesses.

EA sees sales of older games drop.Continue reading...

china

Walmart's China Donkey Meat Scandal is One Incident in a Much Bigger Problem

Posted by Abe Sauer on January 8, 2014 08:41 PM

Where else could it be than China when the response to a question about the latest meat scandal is "which one?"

The latest case may not have the gutterway appeal of last May's "rat meat sold as lamb" incident or the numerous urban legends from the 1980s and '90s about "human meat baozi", but it does have a bigger name: Walmart.

But the donkey meat scandal that Americans are clutching their pearls over is already old news in China... literally.Continue reading...

brand news

In the News: CES 2014, Mercedes-Benz, Yahoo and more

Posted by Dale Buss on January 6, 2014 09:07 AM

In the News

CES opens in Las Vegas.

Mercedes-Benz beats BMW in US luxury-car race.

Yahoo says some ads on its European sites spread malware last week.

Apple acquires Snappycam photo-app company.

Amazon's Jeff Bezos was lifted from a Galapagos Islands cruise after a kidney-stone attack.

Boeing sees workers narrowly approve major contract extension in economic win for region.

CNN plans to shake up its prime-time lineup this year.

Chrysler is scored by China over fires in imported Jeep Wrangler.

Curves lands Jillian Michaels for January workout push.

Dannon broadens target audience for Activia.

Fiat said likely to list new shares with Chrysler in New York.

Ford scored biggest US auto-market share gain in '13.Continue reading...

china

The Rise and Fall of KFC China

Posted by Abe Sauer on December 10, 2013 03:49 PM

A quarter century ago, Chinese consumers hungry for a taste of America formed hours-long lines in Beijing's Tiananmen Square outside a KFC, the nation's first. A year later, the opening of KFC's first restaurant in Shanghai was one of that famous city's most remarkable and memorable events of the year. More than a decade later, KFC was maybe America's most successful experiment in the new, open China; a China case study taught to MBA students in programs both prestigious and not. Investors hailed KFC's deft menu localization and aggressive locally-flavored marketing, tactics that had made it more successful in China than in its native land, a jewel in the Yum! Brands crown.

Then came 2012. KFC has never recovered. Continue reading...

china

The Week in China: Year of the Horse Brand Blitz, Bitter Bitcoin and more

Posted by Abe Sauer on December 6, 2013 12:38 PM

China is the second largest economy in the world and every significant brand's future is impacted by its growth (or collapse)—but who's got the time?! Here's the week's reads that will make you look like a keen China observer in case you find yourself immersed in a cultural conversation.

This week: The Year of the Horse commemorative products... Bitcoin vs.  China... Ford brings Mustang to China... L'Oreal gets Fan Bingbing... Carrefour grows... Volvo up... Suzuki gets "Authentic"... Toyota signals an end of Japan automaker woes... Qoros sells "made in China"... Arnie sees the sights... and more.Continue reading...

china

The Week in China: Starbucks Spreads Holiday Cheer, KFC Splits, China's 'Doorbusters' and more

Posted by Abe Sauer on November 29, 2013 12:18 PM

China is the second largest economy in the world and every significant brand's future is impacted by its growth (or collapse)—but who's got the time?! Here's the week's reads that will make you look like a keen China observer in case you find yourself immersed in a cultural conversation.

This week: Starbucks and Christmas time come (again) to China… Ford outpacing GM… KFC breaks up… Nissan turns to heartthrobs… Ferrari owner age… Twitter's Asia strategy… Hugo Boss woes… so long, cognac… how China does "door busters"... and more.Continue reading...

china

The Week in China: Single's Day Sham, Only-Child Law Loosened, GM Jumps Ship and more

Posted by Abe Sauer on November 15, 2013 05:25 PM

China is the second largest economy in the world and every significant brand's future is impacted by its growth (or collapse)—but who's got the time?! Here's the week's reads that will make you look like a keen China observer in case you find yourself immersed in a cultural conversation.

This week: Single's Day's billion dollar buyer's remorse… Lego boom… KFC less terrible… Moutai goes French… JPMorgan in hot water… stolen Rolls-Royces… GM going to Singapore… MomentCam app boom... Tesla sold a car… your garbage is gold… GOLD! and more.Continue reading...

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