brand news

Brands to Watch: Walmart, Delicious, PayPal and more

Posted by Shirley Brady on April 27, 2011 06:30 PM

Brands to Watch

After Apple and Google were called to US Senate hearing on mobile privacy, Apple agrees to curb collection of user location data, which CEO Steve Jobs attributes to tech error.

Comcast says it's the first cable provider to offer TV VOD from all 4 major US networks.

eBay posts profit with PayPal help. 

HBO casting photo of Julianne Moore as Sarah Palin surfaces.

Madonna strikes back at lawsuit involving her Malawi charity.Continue reading...

brand news

In the News: BP, BA, Myspace and more

Posted by Dale Buss on March 29, 2011 09:00 AM

In the News

BP reviewed by US prosecutors for potential manslaughter charges.

British Airways cable crew vote for new round of strikes.

News Corp. and Vevo are in talks about the future of Myspace.

AT&T/T-Mobile merger "hurdle must be high," writes the New York Times in an op-ed.

Eminem lawsuit could change how digital revenues get shared with artists.

Grameen Bank head Muhammad Yunus fights move to get him to step down.Continue reading...

celebrity brandcasting

Lady Gaga Goes Country

Posted by Shirley Brady on March 25, 2011 09:30 AM

Taking yet another page from Madonna, who flirted with country, Lady Gaga today released this countryfied version of her single Born This Way.  

celebrity brandcasting

Celebranding: Sheen, Bono, Emma Watson and more

Posted by Shirley Brady on March 1, 2011 06:00 PM

Charlie Sheen attracts 500 new followers per second as he gets ready to bring the crazy to Twitter. Update: he tweeted! And uploaded a twitpic in his first tweet, no less. No word on how Naked Juice and Broguiere's Farm Fresh Dairy chocolate milk feel about being Sheen's "choose your vice" stand-ins.

In other celebranding news:

Bono swoops in to address Spider-Man on Broadway woes.

Bristol Palin is writing a book.

Christina Hendricks pitches Vivienne Westwood.

Emma Watson used as lure for Facebook "clickjacking" scam.Continue reading...

brand news

Brands to Watch: Amazon, JCPenney, Taco Bell and more

Posted by Shirley Brady on January 25, 2011 06:00 PM

Brands to WatchAmazon launches this-side-of-spam simple email service.

American Apparel files $5 million suit over 'exploding' nail polish bottles.

Blackwater (now Xe) suit tossed 7 years after "grisly deaths."

Goldman Sachs: better at marketing than managing assets?

Horizon Air retires brand in favor of Alaska Air.

JCPenney is closing 25 stores and select operations.

Madonna's Material Girl juniors collection for Macy's replaces Taylor Momsen with Kelly Osbourne.

Neutrogena hires Kristen Bell to endorse brand.

North Face backs U.S. Freeskiing brand with the U.S. Ski and Snowboard Association.

Taco Bell refutes "where's the beef?" lawsuit.

Twitter is blocked during protests in Egypt.

brand collaborators

H&M's Next Fashion Collaboration is With a Blogger

Posted by Shirley Brady on January 10, 2011 10:30 AM

Swedish fashion retailer H&M's next fashion collaborator won't be a designer on the scale of Lanvin's Alber Elbaz, whose capsule collection was highly anticipated and quickly sold out — or a designer at all, for that matter.

It's producing a limited collection by fellow Swede Elin Kling, who started blogging in 2007 and previewed the autumn/winter 2010 collections on H&M's website (above). She's now considered "Sweden's leading fashionista," according to The Telegraph.Continue reading...

brand news

Brands to Watch: ESPN, Hermes, Snooki and more

Posted by Shirley Brady on January 6, 2011 06:30 PM

Brands to Watch

Altria, R.J. Reynolds and Lorillard face tougher tobacco marketing rules in US.

Apple launches app store for Mac software.

Bank of America categorizes clients, adds fees.

Boeing loses major 747 order due to delays.

BP spill inquiry to report that disaster "likely" to recur; and hears that microbes may have mitigated methane damage in the Gulf.

CNN books Oprah as first guest for Piers Morgan's post-Larry King debut on Jan. 17; Madonna still banned as "boring."Continue reading...

brand news

Brands to Watch: Best Buy, Coke, Microsoft, WikiLeaks and more

Posted by Shirley Brady on December 14, 2010 06:00 PM

Brands to Watch

Google and Microsoft join President Obama's fight on $75 billion illegal drug e-market, as Obama meets with Bill Gates and Warren Buffett to discuss bolstering the US economy.

WikiLeaks leader Julian Assange granted bail (but Sweden vetoes) as supporters pay $360,000 for New York Times ad.

Audi and Mercedes-Benz lead automaker push to go social for 2011 Super Bowl.

Best Buy share price plunges on lowered forecast, despite brighter November for US retail sales.

Brett Favre draws criticism for trying to profit from end of winning streak.

CNBC launches subscription CNBC Pro, "for the serious investor."Continue reading...

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