brand news
Posted by Dale Buss on October 29, 2012 09:04 AM

Google Nexus NYC tablet launch delayed by Hurricane Sandy, sells out online.
Pearson and Bertelsmann strike deal to combine Penguin and Random House publishing houses, thwarting News Corp.
Honda cuts full-year outlook over anti-Japan sentiment in China.
Audi repeats goal to match 2011 operating profit in 2012.
British Airways launches customer recognition program.
Burger King third-quarter net income falls, still beats estimates.
Burt's Bees "deflakes" with billboard and video campaign.
Cadillac raises prices in bid for luxury credibility.Continue reading...
More about: Brand News, Audi, Bertelsmann, Burger King, Burt's Bees, Cadillac, Carlsberg, Chick-fil-A, Chrysler, Comedy Central, Cracker Jack, Dunkin' Brands, Fiat, Ford, Frito-Lay, Google, Honda, J&J, MTV, Microsoft, Nexus, News Corp., Nokia, Orient-Express Hotels, Oshkosh Truck, Pearson, Penguin, PepsiCo, Quaker, Random House, SpaceX, Tata Group, UBS, Univision, Verizon, Viacom, Visteon, Walmart, Windows 8, Hurricane Sandy
brand news
Posted by Dale Buss on October 28, 2012 11:45 PM
US Eastern Seaboard braces for Hurricane Sandy, as NYSE (for first time since 9/11) and NASDAQ halt trading on Monday and thousands of flights are cancelled.
San Francisco Giants beat Detroit Tigers to win baseball's World Series.
GM tests magnesium to produce lighter cars.
NBC wins Premier League broadcast rights.
Toyota misfires with Chinese buyers.
Apple masters art of planned obsolescence, while Steve Jobs' yacht finally revealed.
EDF Energy in UK raising prices 10.8%.
IBM reports nanotube chip breakthrough.
McDonald's leans more on Dollar Menu.
News Corp. bids for Penguin books, owned by Pearson.
Univision to launch UVideos digital network spin-off.
Vodafone restructuring to result in "massive" job losses.
& British police arrest pop star Gary Glitter as more arrests are expected in Jimmy Savile scandal.
More about: Brand News, Apple, BBC, Dollar Menu, EDF Energy, GM, IBM, McDonald's, Nasdaq, NBC, News Corp., NYSE, Pearson, Penguin, Toyota, Vodafone, Gary Glitter, Jimmy Savile, Steve Jobs, Premier League, Univision, China
logo-a-gogo
Posted by Sheila Shayon on October 18, 2012 01:27 PM

Univision is celebrating its 50th anniversary with a new brand identity as the “Hispanic Heartbeat of America.”
“The launch of our new brand logo kicks-off a new era at Univision that speaks to who we are as a company and that we are a direct reflection of the Hispanic community we serve – multidimensional, dynamic, modern and bold,” said Randy Falco, president and CEO, Univision Communications, Inc.
The new logo, which adds dimension and warm, evokes the human heart. It's a fitting evolution for a broadcaster with humble beginnings as a single television station in San Antonio, Texas, back in 1962.Continue reading...
brand news
Posted by Dale Buss on October 11, 2012 09:04 AM

Activision goes bigger with Skylanders line extension and marketing effort.
AIG pays $1.7 billion for ING Malaysia.
ANA conference poised to set attendance record.
Android robot is a hit with 3-D printers.
Audi and BMW starting to leave behind Mercedes-Benz in global premium-auto race.
BAE in play for U.S. buyers as report says EADS merger failed because of discord among participating European governments.
BP moves closer to overall settlement of Gulf spill as Louisiana blames company for perma-sheen.Continue reading...
More about: Brand News, ABC News, Activision, AIG, Alaskan Airlines, ANA, Android, Apple, Audi, BAE, BMW, BP, Boeing, Burberry, Carrefour, EADS, EBay, Fab, Facebook, FedEx, Google, Groupon, GSK, HP, Hilton, Huawei, iPhone, Intermix, Kellogg, Lenovo, Mercedes-Benz, Mini-Wheats, NHL, Pinterest, RBS, Rolex, Rolling Stones, Samsung, Skylanders, Softbank, SpaceX, Sprint Nextel, St. Jude, Univision, Wendy's
brand news
Posted by Dale Buss on August 27, 2012 09:00 AM
2016 stuns by tapping into anti-Obama sentiment at weekend box office.
ABC seems to be tanking Nightline to make room for Jimmy Kimmel's move.
Apple cements its industry dominance with court victory over Samsung as verdict affirms the value of product-design innovation and raises questions about future of smartphone market.
CNN looks for a boost from HBO shows.
Carrefour needs turnaround plan.
CarMax plans next-generation outlet and entry into smaller markets.
Crain overhauls Advertising Age for digital world.
Facebook wants to redefine how reach is measured.
Ford vows to fix problems with MyFord Touch. Continue reading...
More about: Brand News, 2016, ABC, Advertising Age, Apple, Lance Armstrong, CNN, Carrefour, CarMax, Crain, Dollar Thrifty, Facebook, Ford, GM, HBO, Hertz, Hyundai, IBM, Kia, Jimmy Kimmel, Mazda, Mitsubishi, MyFord Touch, Nightline, Nike, Nissan, Samsung, Starbucks, Suzuki, U.S. Open, Univision, Viacom
brand news
Posted by Dale Buss on July 11, 2012 08:58 AM

Airbus designs new way to build planes and scraps sales target for A380.
Amazon tests a smartphone.
American Airlines opens door to merger with U.S. Airways.
Apple pulls game with Japanese Ninjas invading island chain.
Barclays former CEO Bob Diamon hits back at U.K. lawmakers over interest-rate scandal.
Drew Brees nears becoming highest-paid player in NFL history.
Expedia features real travelers' experiences in new campaign.
John Varvatos taps British musician Paul Weller as new face.Continue reading...
More about: Brand News, Airbus, Amazon, American Airlines, Apple, Barclays, Drew Brees, Expedia, Facebook, Involver, JPMorgan Chase, Martha Stewart Living Omnimedia, NBC, NFL, Olympics, Oracle, Twitter, U.S. Airways, Univision, WPP, Martha Stewart, Bob Diamond, Jamie Dimon, John Varvatos, Paul Weller
brand news
Posted by Dale Buss on May 8, 2012 09:02 AM

Abbott Laboratories to pay $1.6 billion over labelilng of antiseizure drug.
Amazon takes on high-end clothing.
Angry Birds gets embeddable, and bumps Rovio to pre-IPO valuation of $9 billion.
Apple sees iPad trademark settlement rejected by China's Proview.
Aviva sees CEO resign over shareholdre-pay revolt.
The Avengers offends Indian viewers with slum depiction.
Barneys New York skirts bankruptcy.
Costco seeks to grow online sales.Continue reading...
More about: Brand News, ABC, Amazon, Angry Birds, Apple, Aviva, Barneys New York, Brazil, Copyright, Costco, Delverde, DirecTV, Disney, EBay, EA, Facebook, Fortune, Google, Jamba Juice, Macy's, New York Times, Oracle, Outdoor Life, Proview, Rovio, Sears, Univision, Yahoo, The Avengers, Maurice Sendak
brand news
Posted by Dale Buss on May 7, 2012 09:01 AM

ABC News and Univision team up to launch 24-hour English-language news channel for Hispanic viewers.
American Airlines seeks more overseas flights amid US Airways bid, Bloomberg says.
Amtrak enlists iPhone as service tool.
Apple may be ready to settle iPad China trademark dispute.
AT&T CEO regrets unlimited data iPhone plan.
Barclays enters U.S. banking fray with online service.
Budweiser sees boycott by NYT's Nick Kristof, while Bud Light tries to manage line extensions.
CBS steers younger viewers to 60 Minutes.
Chinese consumers are rejecting "Made in China."Continue reading...
More about: Brand News, A&E, ABC, AMC Networks, American Airlines, Amtrak, Apple, AT&T, Barclays, Bud Light, Budweiser, CBS, Comcast, Dish Network, Disney, Dunkin' Donuts, Ford, GM, Harley-Davidson, iPhone, JCPenney, Kmart, Kodak, Lenovo, Marvel, Mazda, MF Global, Microsoft, Mike's Hard Lemonade, Motorola, OWN, Roche, Shutterfly, Sprint, Toyota, Univision, US Airways, Walmart, Warren Buffett, Oprah Winfrey, 60 Minutes, China